Function of Neologisms in Electronic Mass Media Headlines

The features of the usage of word-formative neologisms in the aspect of the implementation of the functions of media text headline (on the material of titles of electronic media texts) are considered. The article presents the results of structural, semantic and pragmatic analysis of the headline neo...

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Autor principal:	V. A. Toropkina
Formato:	article
Lenguaje:	RU
Publicado:	Tsentr nauchnykh i obrazovatelnykh proektov 2019
Materias:	electronic media headline word-formative neologisms impact Slavic languages. Baltic languages. Albanian languages PG1-9665
Acceso en línea:	https://doaj.org/article/6c66f7ae4d114f1cb1d2198291fec908
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id	oai:doaj.org-article:6c66f7ae4d114f1cb1d2198291fec908
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spelling	oai:doaj.org-article:6c66f7ae4d114f1cb1d2198291fec9082021-12-02T07:58:07ZFunction of Neologisms in Electronic Mass Media Headlines2225-756X2227-129510.24224/2227-1295-2019-5-154-168https://doaj.org/article/6c66f7ae4d114f1cb1d2198291fec9082019-05-01T00:00:00Zhttps://www.nauka-dialog.ru/jour/article/view/1150https://doaj.org/toc/2225-756Xhttps://doaj.org/toc/2227-1295The features of the usage of word-formative neologisms in the aspect of the implementation of the functions of media text headline (on the material of titles of electronic media texts) are considered. The article presents the results of structural, semantic and pragmatic analysis of the headline neologisms of the usual and non-usual ways of word formation, collected by a continuous sample of the texts of the Russian electronic media of the early 21st century. It is shown that neologisms contribute to the realization of the nominative, assessment, attractive, informative, contact-establishing, compression, text-forming functions of a header. It is concluded that header neologisms are characterized by synthetism of their functions. It is stated that evaluation, attractive, contact-setting functions become especially relevant in the conditions of modern media communication. Attention is paid to structural-semantic and discursive factors that affect the implementation of functions of a title: the determining factors are the structure of a neologism (presence of evaluation-marked elements, semantics of producing words), the method of its creation (usual / non-usual), as well as usage context. The practical significance of the study lies in the possibility of applying its results in journalistic practice, since the headlines are studied in terms of the success of their functions and the achievement of communicative goals, including the analysis of possible communicative risks.V. A. ToropkinaTsentr nauchnykh i obrazovatelnykh proektovarticleelectronic mediaheadlineword-formative neologismsimpactSlavic languages. Baltic languages. Albanian languagesPG1-9665RUНаучный диалог, Vol 0, Iss 5, Pp 154-168 (2019)
institution	DOAJ
collection	DOAJ
language	RU
topic	electronic media headline word-formative neologisms impact Slavic languages. Baltic languages. Albanian languages PG1-9665
spellingShingle	electronic media headline word-formative neologisms impact Slavic languages. Baltic languages. Albanian languages PG1-9665 V. A. Toropkina Function of Neologisms in Electronic Mass Media Headlines
description	The features of the usage of word-formative neologisms in the aspect of the implementation of the functions of media text headline (on the material of titles of electronic media texts) are considered. The article presents the results of structural, semantic and pragmatic analysis of the headline neologisms of the usual and non-usual ways of word formation, collected by a continuous sample of the texts of the Russian electronic media of the early 21st century. It is shown that neologisms contribute to the realization of the nominative, assessment, attractive, informative, contact-establishing, compression, text-forming functions of a header. It is concluded that header neologisms are characterized by synthetism of their functions. It is stated that evaluation, attractive, contact-setting functions become especially relevant in the conditions of modern media communication. Attention is paid to structural-semantic and discursive factors that affect the implementation of functions of a title: the determining factors are the structure of a neologism (presence of evaluation-marked elements, semantics of producing words), the method of its creation (usual / non-usual), as well as usage context. The practical significance of the study lies in the possibility of applying its results in journalistic practice, since the headlines are studied in terms of the success of their functions and the achievement of communicative goals, including the analysis of possible communicative risks.
format	article
author	V. A. Toropkina
author_facet	V. A. Toropkina
author_sort	V. A. Toropkina
title	Function of Neologisms in Electronic Mass Media Headlines
title_short	Function of Neologisms in Electronic Mass Media Headlines
title_full	Function of Neologisms in Electronic Mass Media Headlines
title_fullStr	Function of Neologisms in Electronic Mass Media Headlines
title_full_unstemmed	Function of Neologisms in Electronic Mass Media Headlines
title_sort	function of neologisms in electronic mass media headlines
publisher	Tsentr nauchnykh i obrazovatelnykh proektov
publishDate	2019
url	https://doaj.org/article/6c66f7ae4d114f1cb1d2198291fec908
work_keys_str_mv	AT vatoropkina functionofneologismsinelectronicmassmediaheadlines
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Function of Neologisms in Electronic Mass Media Headlines

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