Intercultural communication in the light of current modernization process, "soft power" cultural modulators

The problem of "soft power" is considered by the authors in the context of the linguistic-cultural, sociological, political and philosophical perspectives, providing a holistic view of today's complex process of intercultural interaction.

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Detalles Bibliográficos
Autores principales: A. V. Shestopal, M. V. Silantjeva
Formato: article
Lenguaje:EN
RU
Publicado: MGIMO University Press 2012
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Acceso en línea:https://doaj.org/article/73bbe8d799c749a4b8c05cc2c439b6bf
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Sumario:The problem of "soft power" is considered by the authors in the context of the linguistic-cultural, sociological, political and philosophical perspectives, providing a holistic view of today's complex process of intercultural interaction.