Examining Factors Influencing COVID-19 Vaccine Tourism for International Tourists
Since early 2020, the COVID-19 pandemic has had a devastating impact on global tourism. Vaccine tourism is a novel health tourism concept, which provides an opportunity for countries with a vaccine surplus to offer medical tourism packages to entice international tourists from countries with vaccine...
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MDPI AG
2021
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oai:doaj.org-article:7437c4814d00458a894f73e44197df202021-11-25T19:05:05ZExamining Factors Influencing COVID-19 Vaccine Tourism for International Tourists10.3390/su1322128672071-1050https://doaj.org/article/7437c4814d00458a894f73e44197df202021-11-01T00:00:00Zhttps://www.mdpi.com/2071-1050/13/22/12867https://doaj.org/toc/2071-1050Since early 2020, the COVID-19 pandemic has had a devastating impact on global tourism. Vaccine tourism is a novel health tourism concept, which provides an opportunity for countries with a vaccine surplus to offer medical tourism packages to entice international tourists from countries with vaccine shortages to visit for sightseeing and receive vaccine inoculations. Understanding the factors that influence people to adopt vaccine tourism is one of the strategies that could boost a country’s tourism sector and help to revive the local economy. This study aims to examine the factors influencing the intention to adopt and recommend COVID-19 vaccine tourism among young travelers. A total of 179 questionnaire surveys were collected from traveling-related social media outlets. Partial least squares structural equation modeling (PLS-SEM) was performed to analyze the data. The results indicate that young tourists in Thailand are inclined to promote vaccine tourism to others. Price value appears to be the most significant influencing factor on intentions to both adopt and recommend vaccine tourism. Additionally, trust in the foreign healthcare system was positively associated with young travelers’ intention to recommend vaccine tourism to others. Theoretically, this research adds to the medical tourism literature, suggesting that, while trust is an important factor influencing the medical tourism decision, it appears to be insignificant in the context of vaccine tourism.Laddawan KaewkitipongCharlie ChenPeter RacthamMDPI AGarticlemedical tourismvaccine tourismCOVID-19 pandemicbehavioral intentionprice valueEnvironmental effects of industries and plantsTD194-195Renewable energy sourcesTJ807-830Environmental sciencesGE1-350ENSustainability, Vol 13, Iss 12867, p 12867 (2021) |
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medical tourism vaccine tourism COVID-19 pandemic behavioral intention price value Environmental effects of industries and plants TD194-195 Renewable energy sources TJ807-830 Environmental sciences GE1-350 |
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medical tourism vaccine tourism COVID-19 pandemic behavioral intention price value Environmental effects of industries and plants TD194-195 Renewable energy sources TJ807-830 Environmental sciences GE1-350 Laddawan Kaewkitipong Charlie Chen Peter Ractham Examining Factors Influencing COVID-19 Vaccine Tourism for International Tourists |
description |
Since early 2020, the COVID-19 pandemic has had a devastating impact on global tourism. Vaccine tourism is a novel health tourism concept, which provides an opportunity for countries with a vaccine surplus to offer medical tourism packages to entice international tourists from countries with vaccine shortages to visit for sightseeing and receive vaccine inoculations. Understanding the factors that influence people to adopt vaccine tourism is one of the strategies that could boost a country’s tourism sector and help to revive the local economy. This study aims to examine the factors influencing the intention to adopt and recommend COVID-19 vaccine tourism among young travelers. A total of 179 questionnaire surveys were collected from traveling-related social media outlets. Partial least squares structural equation modeling (PLS-SEM) was performed to analyze the data. The results indicate that young tourists in Thailand are inclined to promote vaccine tourism to others. Price value appears to be the most significant influencing factor on intentions to both adopt and recommend vaccine tourism. Additionally, trust in the foreign healthcare system was positively associated with young travelers’ intention to recommend vaccine tourism to others. Theoretically, this research adds to the medical tourism literature, suggesting that, while trust is an important factor influencing the medical tourism decision, it appears to be insignificant in the context of vaccine tourism. |
format |
article |
author |
Laddawan Kaewkitipong Charlie Chen Peter Ractham |
author_facet |
Laddawan Kaewkitipong Charlie Chen Peter Ractham |
author_sort |
Laddawan Kaewkitipong |
title |
Examining Factors Influencing COVID-19 Vaccine Tourism for International Tourists |
title_short |
Examining Factors Influencing COVID-19 Vaccine Tourism for International Tourists |
title_full |
Examining Factors Influencing COVID-19 Vaccine Tourism for International Tourists |
title_fullStr |
Examining Factors Influencing COVID-19 Vaccine Tourism for International Tourists |
title_full_unstemmed |
Examining Factors Influencing COVID-19 Vaccine Tourism for International Tourists |
title_sort |
examining factors influencing covid-19 vaccine tourism for international tourists |
publisher |
MDPI AG |
publishDate |
2021 |
url |
https://doaj.org/article/7437c4814d00458a894f73e44197df20 |
work_keys_str_mv |
AT laddawankaewkitipong examiningfactorsinfluencingcovid19vaccinetourismforinternationaltourists AT charliechen examiningfactorsinfluencingcovid19vaccinetourismforinternationaltourists AT peterractham examiningfactorsinfluencingcovid19vaccinetourismforinternationaltourists |
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