Stages of grief: Economic devastation and social oblivion

In the spring of 2008, after Heineken bought the major stake in “Pančevačka pivara” (Pančevo brewery) from Efes, and thus became its owner, the corporation shut down production in the Pančevo factory, fired all remaining workers save for a few managers, and soon after halted production of the only...

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Autor principal:	Ildiko Erdei
Formato:	article
Lenguaje:	EN FR SR
Publicado:	University of Belgrade 2016
Materias:	economic devastation social oblivion Pančevo brewery Anthropology GN1-890
Acceso en línea:	https://doaj.org/article/7876407674784f26af1a2908f5dbbecc
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id	oai:doaj.org-article:7876407674784f26af1a2908f5dbbecc
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spelling	oai:doaj.org-article:7876407674784f26af1a2908f5dbbecc2021-12-02T00:17:13ZStages of grief: Economic devastation and social oblivion10.21301/eap.v9i2.50353-15892334-8801https://doaj.org/article/7876407674784f26af1a2908f5dbbecc2016-02-01T00:00:00Zhttps://eap-iea.org/index.php/eap/article/view/49https://doaj.org/toc/0353-1589https://doaj.org/toc/2334-8801 In the spring of 2008, after Heineken bought the major stake in “Pančevačka pivara” (Pančevo brewery) from Efes, and thus became its owner, the corporation shut down production in the Pančevo factory, fired all remaining workers save for a few managers, and soon after halted production of the only remaining brand of “Pančevačka pivara” which was named after the brewery’s mid-nineteenth century founder – Weifert. Thus, after more than 150 years of beer production in Weifert’s brewery, and more than 280 years after beer first started to be produced in Pančevo, the town is left without a significant industrial capacity and one of its key cultural and identity symbols. What should be cause for concern for researchers is the huge discrepancy between the decades-long endeavor to traditionalize the brewery and the culture of beer consumption and utilize them in the representation of the town as an industry center as well as a multicultural environment with an urban sensibility and significant Habsburg heritage, and the complete silence which followed the closing of the brewery and is still there, four years after the factory shut down. The paper examines how the deep, uncomfortable silence which has enveloped these events, the absence of any kind of public debate on the issue as well as the lack of any kind of articulated unofficial discourse about this loss can be interpreted. Starting from the assumption that any way of speaking is simultaneously a way of not speaking, I will examine the social dynamics of the reverse process in a specific social, economic, political and cultural context. In other words, what is the role of social non-remembrance and what can be gleaned from this non-speaking, repressing, intentional oblivion? Ildiko ErdeiUniversity of Belgradearticleeconomic devastationsocial oblivionPančevo breweryAnthropologyGN1-890ENFRSREtnoantropološki Problemi, Vol 9, Iss 2 (2016)
institution	DOAJ
collection	DOAJ
language	EN FR SR
topic	economic devastation social oblivion Pančevo brewery Anthropology GN1-890
spellingShingle	economic devastation social oblivion Pančevo brewery Anthropology GN1-890 Ildiko Erdei Stages of grief: Economic devastation and social oblivion
description	In the spring of 2008, after Heineken bought the major stake in “Pančevačka pivara” (Pančevo brewery) from Efes, and thus became its owner, the corporation shut down production in the Pančevo factory, fired all remaining workers save for a few managers, and soon after halted production of the only remaining brand of “Pančevačka pivara” which was named after the brewery’s mid-nineteenth century founder – Weifert. Thus, after more than 150 years of beer production in Weifert’s brewery, and more than 280 years after beer first started to be produced in Pančevo, the town is left without a significant industrial capacity and one of its key cultural and identity symbols. What should be cause for concern for researchers is the huge discrepancy between the decades-long endeavor to traditionalize the brewery and the culture of beer consumption and utilize them in the representation of the town as an industry center as well as a multicultural environment with an urban sensibility and significant Habsburg heritage, and the complete silence which followed the closing of the brewery and is still there, four years after the factory shut down. The paper examines how the deep, uncomfortable silence which has enveloped these events, the absence of any kind of public debate on the issue as well as the lack of any kind of articulated unofficial discourse about this loss can be interpreted. Starting from the assumption that any way of speaking is simultaneously a way of not speaking, I will examine the social dynamics of the reverse process in a specific social, economic, political and cultural context. In other words, what is the role of social non-remembrance and what can be gleaned from this non-speaking, repressing, intentional oblivion?
format	article
author	Ildiko Erdei
author_facet	Ildiko Erdei
author_sort	Ildiko Erdei
title	Stages of grief: Economic devastation and social oblivion
title_short	Stages of grief: Economic devastation and social oblivion
title_full	Stages of grief: Economic devastation and social oblivion
title_fullStr	Stages of grief: Economic devastation and social oblivion
title_full_unstemmed	Stages of grief: Economic devastation and social oblivion
title_sort	stages of grief: economic devastation and social oblivion
publisher	University of Belgrade
publishDate	2016
url	https://doaj.org/article/7876407674784f26af1a2908f5dbbecc
work_keys_str_mv	AT ildikoerdei stagesofgriefeconomicdevastationandsocialoblivion
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Stages of grief: Economic devastation and social oblivion

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