A Study of Innovation Management at Braskem
In the current economic climate, companies must seek new ways to manage innovation, which hasrecently become a key method of differentiation in competitive markets. The general goal of this ar-ticle was to study the process of innovation management in a petrochemical company. A case studyperformed a...
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Universidade Regional do Noroeste do Estado do Rio Grande do Sul
2016
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oai:doaj.org-article:81186c327af84743850737a8812e1d3c2021-11-11T15:16:07ZA Study of Innovation Management at Braskem1678-48552237-6453https://doaj.org/article/81186c327af84743850737a8812e1d3c2016-01-01T00:00:00Zhttp://www.redalyc.org/articulo.oa?id=75249873013https://doaj.org/toc/1678-4855https://doaj.org/toc/2237-6453In the current economic climate, companies must seek new ways to manage innovation, which hasrecently become a key method of differentiation in competitive markets. The general goal of this ar-ticle was to study the process of innovation management in a petrochemical company. A case studyperformed at Braskem showed that the ability to manage and use knowledge is the major drive oftechnological innovation. Main contribution of the study, it is evident the use of methods aimed atencouraging internal innovation, as suggestions of employees and their selection using establishedscientific methods.Vanessa TheisDusan SchreiberUniversidade Regional do Noroeste do Estado do Rio Grande do SularticleinnovationtechnologybraskemEconomic growth, development, planningHD72-88PTDesenvolvimento em Questão, Vol 14, Iss 37, Pp 328-352 (2016) |
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innovation technology braskem Economic growth, development, planning HD72-88 |
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innovation technology braskem Economic growth, development, planning HD72-88 Vanessa Theis Dusan Schreiber A Study of Innovation Management at Braskem |
description |
In the current economic climate, companies must seek new ways to manage innovation, which hasrecently become a key method of differentiation in competitive markets. The general goal of this ar-ticle was to study the process of innovation management in a petrochemical company. A case studyperformed at Braskem showed that the ability to manage and use knowledge is the major drive oftechnological innovation. Main contribution of the study, it is evident the use of methods aimed atencouraging internal innovation, as suggestions of employees and their selection using establishedscientific methods. |
format |
article |
author |
Vanessa Theis Dusan Schreiber |
author_facet |
Vanessa Theis Dusan Schreiber |
author_sort |
Vanessa Theis |
title |
A Study of Innovation Management at Braskem |
title_short |
A Study of Innovation Management at Braskem |
title_full |
A Study of Innovation Management at Braskem |
title_fullStr |
A Study of Innovation Management at Braskem |
title_full_unstemmed |
A Study of Innovation Management at Braskem |
title_sort |
study of innovation management at braskem |
publisher |
Universidade Regional do Noroeste do Estado do Rio Grande do Sul |
publishDate |
2016 |
url |
https://doaj.org/article/81186c327af84743850737a8812e1d3c |
work_keys_str_mv |
AT vanessatheis astudyofinnovationmanagementatbraskem AT dusanschreiber astudyofinnovationmanagementatbraskem AT vanessatheis studyofinnovationmanagementatbraskem AT dusanschreiber studyofinnovationmanagementatbraskem |
_version_ |
1718435828770799616 |