A Study of Innovation Management at Braskem
In the current economic climate, companies must seek new ways to manage innovation, which hasrecently become a key method of differentiation in competitive markets. The general goal of this ar-ticle was to study the process of innovation management in a petrochemical company. A case studyperformed a...
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| Autores principales: | , |
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| Formato: | article |
| Lenguaje: | PT |
| Publicado: |
Universidade Regional do Noroeste do Estado do Rio Grande do Sul
2016
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| Materias: | |
| Acceso en línea: | https://doaj.org/article/81186c327af84743850737a8812e1d3c |
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