THE MANAGEMENT OF CORPORATE CULTURE IN RUSSIA BASED ON THE DYNAMIC CONCEPT

The arguments substantiating the need for management of corporate culture in Russia are presented. The advantages of the spiral model of development of the corporate culture are identified. The basic stages of development of corporate culture are described. The general state of the corporate culture...

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Auteur principal: M. Ermoshin
Format: article
Langue:RU
Publié: Publishing House of the State University of Management 2016
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Accès en ligne:https://doaj.org/article/866595e6a5f24aaa9a3db31fd5d1ba68
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