PROBLEMS OF CUSTOMER-FOCUSED MANAGEMENT OF THE ORGANIZATION

The elds of admissible use of traditional theoretical approaches to assessment and customer focuse management of the organization and a possibility of their applica-tion in practice are considered. The concept of customer focus is speci ed, and the elds of the most expedient use of the traditional m...

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Autores principales: Y. Voroncova, Y. Goryacheva
Formato: article
Lenguaje:RU
Publicado: Publishing House of the State University of Management 2018
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Acceso en línea:https://doaj.org/article/8bc1a7f161d64eba90e8a0f16514f118
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spelling oai:doaj.org-article:8bc1a7f161d64eba90e8a0f16514f1182021-12-03T07:43:26ZPROBLEMS OF CUSTOMER-FOCUSED MANAGEMENT OF THE ORGANIZATION1816-42772686-841510.26425/1816-4277-2018-9-5-10https://doaj.org/article/8bc1a7f161d64eba90e8a0f16514f1182018-09-01T00:00:00Zhttps://vestnik.guu.ru/jour/article/view/1129https://doaj.org/toc/1816-4277https://doaj.org/toc/2686-8415The elds of admissible use of traditional theoretical approaches to assessment and customer focuse management of the organization and a possibility of their applica-tion in practice are considered. The concept of customer focus is speci ed, and the elds of the most expedient use of the traditional methods allowing to carry out various func-tions of management of customer focus of the organization, are investigated. The main indicators allowing to give an assessment to the level of customer focus of the organiza-tion are allocate, their choice with application of heuristic methods logically is provedY. VoroncovaY. GoryachevaPublishing House of the State University of Managementarticleindicatorinstrument of businesscustomer-focusedcompetitive advantagemethodical basesystem of measurementfocusing of eorts of the organizationSociology (General)HM401-1281Economics as a scienceHB71-74RUВестник университета, Vol 0, Iss 9, Pp 5-10 (2018)
institution DOAJ
collection DOAJ
language RU
topic indicator
instrument of business
customer-focused
competitive advantage
methodical base
system of measurement
focusing of eorts of the organization
Sociology (General)
HM401-1281
Economics as a science
HB71-74
spellingShingle indicator
instrument of business
customer-focused
competitive advantage
methodical base
system of measurement
focusing of eorts of the organization
Sociology (General)
HM401-1281
Economics as a science
HB71-74
Y. Voroncova
Y. Goryacheva
PROBLEMS OF CUSTOMER-FOCUSED MANAGEMENT OF THE ORGANIZATION
description The elds of admissible use of traditional theoretical approaches to assessment and customer focuse management of the organization and a possibility of their applica-tion in practice are considered. The concept of customer focus is speci ed, and the elds of the most expedient use of the traditional methods allowing to carry out various func-tions of management of customer focus of the organization, are investigated. The main indicators allowing to give an assessment to the level of customer focus of the organiza-tion are allocate, their choice with application of heuristic methods logically is proved
format article
author Y. Voroncova
Y. Goryacheva
author_facet Y. Voroncova
Y. Goryacheva
author_sort Y. Voroncova
title PROBLEMS OF CUSTOMER-FOCUSED MANAGEMENT OF THE ORGANIZATION
title_short PROBLEMS OF CUSTOMER-FOCUSED MANAGEMENT OF THE ORGANIZATION
title_full PROBLEMS OF CUSTOMER-FOCUSED MANAGEMENT OF THE ORGANIZATION
title_fullStr PROBLEMS OF CUSTOMER-FOCUSED MANAGEMENT OF THE ORGANIZATION
title_full_unstemmed PROBLEMS OF CUSTOMER-FOCUSED MANAGEMENT OF THE ORGANIZATION
title_sort problems of customer-focused management of the organization
publisher Publishing House of the State University of Management
publishDate 2018
url https://doaj.org/article/8bc1a7f161d64eba90e8a0f16514f118
work_keys_str_mv AT yvoroncova problemsofcustomerfocusedmanagementoftheorganization
AT ygoryacheva problemsofcustomerfocusedmanagementoftheorganization
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