Design Support Needs to Realize More Effective and Resource-Efficient Offerings: A Comparison Among Large Companies and Small and Medium Enterprises

In an economic paradigm where companies think that more is better and resources are considered infinite, waste, pollution, and environmental degradation are often the result. This can, in turn, be addressed by companies focusing on offerings that are both effective and resource efficient. However, t...

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Autores principales:	Sergio A. Brambila-Macias, Tomohiko Sakao
Formato:	article
Lenguaje:	EN
Publicado:	Frontiers Media S.A. 2021
Materias:	design effectiveness efficiency method practice process Economic theory. Demography HB1-3840
Acceso en línea:	https://doaj.org/article/8e63d077a0b04de1b2d4281377e7037a
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spelling	oai:doaj.org-article:8e63d077a0b04de1b2d4281377e7037a2021-11-12T06:34:45ZDesign Support Needs to Realize More Effective and Resource-Efficient Offerings: A Comparison Among Large Companies and Small and Medium Enterprises2673-452410.3389/frsus.2021.758625https://doaj.org/article/8e63d077a0b04de1b2d4281377e7037a2021-11-01T00:00:00Zhttps://www.frontiersin.org/articles/10.3389/frsus.2021.758625/fullhttps://doaj.org/toc/2673-4524In an economic paradigm where companies think that more is better and resources are considered infinite, waste, pollution, and environmental degradation are often the result. This can, in turn, be addressed by companies focusing on offerings that are both effective and resource efficient. However, this type of offerings can be more uncertain and complex due to multiple factors such as multiple actors and conflicting objectives taking place at once. Dedicated design support for the relatively new offerings will be helpful for designers in industry. Large and small companies could benefit from the dedicated design support to successfully realize these types of offerings. However, the type of support they might need is not clear. Differences and similarities among large and small companies could guide researchers in providing more reliable support. Therefore, the aim of this research is to present differences and similarities of design support needs among large companies and small and medium enterprises. This is carried out through semi-structured interviews and follow-up meetings. The results show that differences include a formal product realization process for large companies and an informal or no process for smaller ones. Similarities point at design support for better communication and management of their offerings with regard to lead time as well as lifecycle and strategic thinking for decision making. The conclusions highlight the importance for researchers to provide design support that purposefully addresses specific needs.Sergio A. Brambila-MaciasTomohiko SakaoFrontiers Media S.A.articledesigneffectivenessefficiencymethodpracticeprocessEconomic theory. DemographyHB1-3840ENFrontiers in Sustainability, Vol 2 (2021)
institution	DOAJ
collection	DOAJ
language	EN
topic	design effectiveness efficiency method practice process Economic theory. Demography HB1-3840
spellingShingle	design effectiveness efficiency method practice process Economic theory. Demography HB1-3840 Sergio A. Brambila-Macias Tomohiko Sakao Design Support Needs to Realize More Effective and Resource-Efficient Offerings: A Comparison Among Large Companies and Small and Medium Enterprises
description	In an economic paradigm where companies think that more is better and resources are considered infinite, waste, pollution, and environmental degradation are often the result. This can, in turn, be addressed by companies focusing on offerings that are both effective and resource efficient. However, this type of offerings can be more uncertain and complex due to multiple factors such as multiple actors and conflicting objectives taking place at once. Dedicated design support for the relatively new offerings will be helpful for designers in industry. Large and small companies could benefit from the dedicated design support to successfully realize these types of offerings. However, the type of support they might need is not clear. Differences and similarities among large and small companies could guide researchers in providing more reliable support. Therefore, the aim of this research is to present differences and similarities of design support needs among large companies and small and medium enterprises. This is carried out through semi-structured interviews and follow-up meetings. The results show that differences include a formal product realization process for large companies and an informal or no process for smaller ones. Similarities point at design support for better communication and management of their offerings with regard to lead time as well as lifecycle and strategic thinking for decision making. The conclusions highlight the importance for researchers to provide design support that purposefully addresses specific needs.
format	article
author	Sergio A. Brambila-Macias Tomohiko Sakao
author_facet	Sergio A. Brambila-Macias Tomohiko Sakao
author_sort	Sergio A. Brambila-Macias
title	Design Support Needs to Realize More Effective and Resource-Efficient Offerings: A Comparison Among Large Companies and Small and Medium Enterprises
title_short	Design Support Needs to Realize More Effective and Resource-Efficient Offerings: A Comparison Among Large Companies and Small and Medium Enterprises
title_full	Design Support Needs to Realize More Effective and Resource-Efficient Offerings: A Comparison Among Large Companies and Small and Medium Enterprises
title_fullStr	Design Support Needs to Realize More Effective and Resource-Efficient Offerings: A Comparison Among Large Companies and Small and Medium Enterprises
title_full_unstemmed	Design Support Needs to Realize More Effective and Resource-Efficient Offerings: A Comparison Among Large Companies and Small and Medium Enterprises
title_sort	design support needs to realize more effective and resource-efficient offerings: a comparison among large companies and small and medium enterprises
publisher	Frontiers Media S.A.
publishDate	2021
url	https://doaj.org/article/8e63d077a0b04de1b2d4281377e7037a
work_keys_str_mv	AT sergioabrambilamacias designsupportneedstorealizemoreeffectiveandresourceefficientofferingsacomparisonamonglargecompaniesandsmallandmediumenterprises AT tomohikosakao designsupportneedstorealizemoreeffectiveandresourceefficientofferingsacomparisonamonglargecompaniesandsmallandmediumenterprises
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Design Support Needs to Realize More Effective and Resource-Efficient Offerings: A Comparison Among Large Companies and Small and Medium Enterprises

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