An empirical study on factors influencing consumer impulsive purchase behavior: A case of Ho Chi Minh City in the 4.0 era
Guardado en:
Autores principales: | Nguyen Thi Quynh Nga, Giang Bao Quynh Nhu |
---|---|
Formato: | article |
Lenguaje: | EN |
Publicado: |
HDV INSER., JSC
2020
|
Materias: | |
Acceso en línea: | https://doaj.org/article/8ef331457a5b4d5f9efb04d9aeaaeb66 |
Etiquetas: |
Agregar Etiqueta
Sin Etiquetas, Sea el primero en etiquetar este registro!
|
Ejemplares similares
-
Ho Chi Minh Reply to LBJ Letter
Publicado: (2017) -
Effect of the COVID-19 Pandemic on Consumers’ Impulse Buying: The Moderating Role of Moderate Thinking
por: Shuyang Wang, et al.
Publicado: (2021) -
The Impact of Chatbots on the Relationship between Integrated Marketing Communication and Online Purchasing Behavior in The Frontier Market
por: Bui Thanh Khoa
Publicado: (2021) -
IMPULSIVE PURCHASE EXPERIENCE: CONCEPTUAL CLARIFICATION AND MEASUREMENT PROBLEMS
por: EL BADAOUI RABIE
Publicado: (2020) -
Social Exclusion and Impulsive Buying among Chinese College Students: The Mediating Role of Self-Esteem and the Moderating Role of Risk Preference
por: Haocheng Luo, et al.
Publicado: (2021)