Cita APA (7a ed.)

Araújo, J. B. d., & Zilber, S. N. (2016). What Factors Lead Companies to Adopt Social Media in their processes: Proposal and Test of a Measurement Model. FUCAPE Business School.

Cita Chicago Style (17a ed.)

Araújo, Jozé Braz de, y Silvia Novaes Zilber. What Factors Lead Companies to Adopt Social Media in Their Processes: Proposal and Test of a Measurement Model. FUCAPE Business School, 2016.

Cita MLA (8a ed.)

Araújo, Jozé Braz de, y Silvia Novaes Zilber. What Factors Lead Companies to Adopt Social Media in Their Processes: Proposal and Test of a Measurement Model. FUCAPE Business School, 2016.