Follow the leaders: competition in the Brazilian auto financing sector
This study seeks to understand the competitive pattern and strategy of the firms in the Brazilian automobile financing market. First, we analyzed the strong segmentation observed in this market, determining market niches. We then estimated reaction functions to price changes. The results indicated...
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| Autores principales: | , |
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| Formato: | article |
| Lenguaje: | EN PT |
| Publicado: |
Universidade de São Paulo
2014
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| Materias: | |
| Acceso en línea: | https://doaj.org/article/903da5d431d1434eb42721cf64cf9d26 |
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