The role of reward-based crowdfunding in farm financing: What characterises successful campaign?

The purpose of this paper is to provide insight into the role of reward-based crowdfunding in farm financing, with a focus on its likelihood of success. The study uses a sample of 1,566 projects from the Kickstarter platform between 2014 and 2020. We added the level of urbanisation and relative impo...

Descripción completa

Guardado en:

Detalles Bibliográficos
Autores principales:	Ljumović Isidora, Hanić Aida, Kovačević Vlado
Formato:	article
Lenguaje:	EN SR
Publicado:	Naučno društvo agrarnih ekonomista Balkana, Beograd; Institut za ekonomiku poljoprivrede, Beograd i Akademija ekonomskih nauka, Bukurešt 2021
Materias:	crowdfunding agri-business success factors farm financing Agriculture S
Acceso en línea:	https://doaj.org/article/9049b5722c4e48d1b8c36baa86af870a
Etiquetas:	Agregar Etiqueta Sin Etiquetas, Sea el primero en etiquetar este registro!

id	oai:doaj.org-article:9049b5722c4e48d1b8c36baa86af870a
record_format	dspace
spelling	oai:doaj.org-article:9049b5722c4e48d1b8c36baa86af870a2021-12-05T20:58:53ZThe role of reward-based crowdfunding in farm financing: What characterises successful campaign?0352-34622334-845310.5937/ekoPolj2103773Lhttps://doaj.org/article/9049b5722c4e48d1b8c36baa86af870a2021-01-01T00:00:00Zhttps://scindeks-clanci.ceon.rs/data/pdf/0352-3462/2021/0352-34622103773L.pdfhttps://doaj.org/toc/0352-3462https://doaj.org/toc/2334-8453The purpose of this paper is to provide insight into the role of reward-based crowdfunding in farm financing, with a focus on its likelihood of success. The study uses a sample of 1,566 projects from the Kickstarter platform between 2014 and 2020. We added the level of urbanisation and relative importance of agriculture in the country's economy to the basic elements to assess the importance of the crowdfunding. We run a logistic regression model to investigate factors that motivate investment decisions. We discovered a statistically significant negative correlation between the self-set campaign goal and project success, as well as a small positive impact of number of backers and a positive impact of the importance of agriculture in the country's economy on crowdfunding success. In an era of rapid innovation and the rise of social networks, this paper contributes to the current literature on the agri-food industry's reword-based crowdfunding approach.Ljumović IsidoraHanić AidaKovačević VladoNaučno društvo agrarnih ekonomista Balkana, Beograd; Institut za ekonomiku poljoprivrede, Beograd i Akademija ekonomskih nauka, Bukureštarticlecrowdfundingagri-businesssuccess factorsfarm financingAgricultureSENSREkonomika Poljoprivrede (1979), Vol 68, Iss 3, Pp 773-788 (2021)
institution	DOAJ
collection	DOAJ
language	EN SR
topic	crowdfunding agri-business success factors farm financing Agriculture S
spellingShingle	crowdfunding agri-business success factors farm financing Agriculture S Ljumović Isidora Hanić Aida Kovačević Vlado The role of reward-based crowdfunding in farm financing: What characterises successful campaign?
description	The purpose of this paper is to provide insight into the role of reward-based crowdfunding in farm financing, with a focus on its likelihood of success. The study uses a sample of 1,566 projects from the Kickstarter platform between 2014 and 2020. We added the level of urbanisation and relative importance of agriculture in the country's economy to the basic elements to assess the importance of the crowdfunding. We run a logistic regression model to investigate factors that motivate investment decisions. We discovered a statistically significant negative correlation between the self-set campaign goal and project success, as well as a small positive impact of number of backers and a positive impact of the importance of agriculture in the country's economy on crowdfunding success. In an era of rapid innovation and the rise of social networks, this paper contributes to the current literature on the agri-food industry's reword-based crowdfunding approach.
format	article
author	Ljumović Isidora Hanić Aida Kovačević Vlado
author_facet	Ljumović Isidora Hanić Aida Kovačević Vlado
author_sort	Ljumović Isidora
title	The role of reward-based crowdfunding in farm financing: What characterises successful campaign?
title_short	The role of reward-based crowdfunding in farm financing: What characterises successful campaign?
title_full	The role of reward-based crowdfunding in farm financing: What characterises successful campaign?
title_fullStr	The role of reward-based crowdfunding in farm financing: What characterises successful campaign?
title_full_unstemmed	The role of reward-based crowdfunding in farm financing: What characterises successful campaign?
title_sort	role of reward-based crowdfunding in farm financing: what characterises successful campaign?
publisher	Naučno društvo agrarnih ekonomista Balkana, Beograd; Institut za ekonomiku poljoprivrede, Beograd i Akademija ekonomskih nauka, Bukurešt
publishDate	2021
url	https://doaj.org/article/9049b5722c4e48d1b8c36baa86af870a
work_keys_str_mv	AT ljumovicisidora theroleofrewardbasedcrowdfundinginfarmfinancingwhatcharacterisessuccessfulcampaign AT hanicaida theroleofrewardbasedcrowdfundinginfarmfinancingwhatcharacterisessuccessfulcampaign AT kovacevicvlado theroleofrewardbasedcrowdfundinginfarmfinancingwhatcharacterisessuccessfulcampaign AT ljumovicisidora roleofrewardbasedcrowdfundinginfarmfinancingwhatcharacterisessuccessfulcampaign AT hanicaida roleofrewardbasedcrowdfundinginfarmfinancingwhatcharacterisessuccessfulcampaign AT kovacevicvlado roleofrewardbasedcrowdfundinginfarmfinancingwhatcharacterisessuccessfulcampaign
_version_	1718371015130611712

The role of reward-based crowdfunding in farm financing: What characterises successful campaign?

Ejemplares similares