Identifying and ranking the main intellectual capital in state media organizations: A case study of the IRIB
Objective: Because of their presence in a competitive and complex market, media organizations need to exploit all of their resources, especially intellectual capital, which brings sustainability and competitive advantage. The prerequisite for this is the identification of intellectual capital in the...
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Main Authors: | , , |
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Format: | article |
Language: | FA |
Published: |
University of Tehran
2021
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Subjects: | |
Online Access: | https://doaj.org/article/912a4bda4540498d91cd19638ac0bf32 |
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