How conformity can lead to polarised social behaviour.

Learning social behaviour of others strongly influences one's own social attitudes. We compare several distinct explanations of this phenomenon, testing their predictions using computational modelling across four experimental conditions. In the experiment, participants chose repeatedly whether...

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Autores principales: Folco Panizza, Alexander Vostroknutov, Giorgio Coricelli
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Lenguaje:EN
Publicado: Public Library of Science (PLoS) 2021
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Acceso en línea:https://doaj.org/article/94877ed932b543c0920e4340d55bc871
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spelling oai:doaj.org-article:94877ed932b543c0920e4340d55bc8712021-12-02T19:57:28ZHow conformity can lead to polarised social behaviour.1553-734X1553-735810.1371/journal.pcbi.1009530https://doaj.org/article/94877ed932b543c0920e4340d55bc8712021-10-01T00:00:00Zhttps://doi.org/10.1371/journal.pcbi.1009530https://doaj.org/toc/1553-734Xhttps://doaj.org/toc/1553-7358Learning social behaviour of others strongly influences one's own social attitudes. We compare several distinct explanations of this phenomenon, testing their predictions using computational modelling across four experimental conditions. In the experiment, participants chose repeatedly whether to pay for increasing (prosocial) or decreasing (antisocial) the earnings of an unknown other. Halfway through the task, participants predicted the choices of an extremely prosocial or antisocial agent (either a computer, a single participant, or a group of participants). Our analyses indicate that participants polarise their social attitude mainly due to normative expectations. Specifically, most participants conform to presumed demands by the authority (vertical influence), or because they learn that the observed human agents follow the norm very closely (horizontal influence).Folco PanizzaAlexander VostroknutovGiorgio CoricelliPublic Library of Science (PLoS)articleBiology (General)QH301-705.5ENPLoS Computational Biology, Vol 17, Iss 10, p e1009530 (2021)
institution DOAJ
collection DOAJ
language EN
topic Biology (General)
QH301-705.5
spellingShingle Biology (General)
QH301-705.5
Folco Panizza
Alexander Vostroknutov
Giorgio Coricelli
How conformity can lead to polarised social behaviour.
description Learning social behaviour of others strongly influences one's own social attitudes. We compare several distinct explanations of this phenomenon, testing their predictions using computational modelling across four experimental conditions. In the experiment, participants chose repeatedly whether to pay for increasing (prosocial) or decreasing (antisocial) the earnings of an unknown other. Halfway through the task, participants predicted the choices of an extremely prosocial or antisocial agent (either a computer, a single participant, or a group of participants). Our analyses indicate that participants polarise their social attitude mainly due to normative expectations. Specifically, most participants conform to presumed demands by the authority (vertical influence), or because they learn that the observed human agents follow the norm very closely (horizontal influence).
format article
author Folco Panizza
Alexander Vostroknutov
Giorgio Coricelli
author_facet Folco Panizza
Alexander Vostroknutov
Giorgio Coricelli
author_sort Folco Panizza
title How conformity can lead to polarised social behaviour.
title_short How conformity can lead to polarised social behaviour.
title_full How conformity can lead to polarised social behaviour.
title_fullStr How conformity can lead to polarised social behaviour.
title_full_unstemmed How conformity can lead to polarised social behaviour.
title_sort how conformity can lead to polarised social behaviour.
publisher Public Library of Science (PLoS)
publishDate 2021
url https://doaj.org/article/94877ed932b543c0920e4340d55bc871
work_keys_str_mv AT folcopanizza howconformitycanleadtopolarisedsocialbehaviour
AT alexandervostroknutov howconformitycanleadtopolarisedsocialbehaviour
AT giorgiocoricelli howconformitycanleadtopolarisedsocialbehaviour
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