Digital Integration and Automated Assessment of Eye-Tracking and Emotional Response Data Using the BioSensory App to Maximize Packaging Label Analysis
New and emerging non-invasive digital tools, such as eye-tracking, facial expression and physiological biometrics, have been implemented to extract more objective sensory responses by panelists from packaging and, specifically, labels. However, integrating these technologies from different company p...
Guardado en:
Autores principales: | Sigfredo Fuentes, Claudia Gonzalez Viejo, Damir D. Torrico, Frank R. Dunshea |
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Formato: | article |
Lenguaje: | EN |
Publicado: |
MDPI AG
2021
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Materias: | |
Acceso en línea: | https://doaj.org/article/954d0eae5892471ea1a9ddabed592294 |
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