The Factors Affecting Place Branding based on Data Mining Approach (Case Study: Instagram Social Media)
Objective The introduction of facilities, capabilities, attractions, and various tourism conveniences of the country is regarded as a crucial measure in the development of tourism industry in Iran. It is also recommended to persuade, encourage, and convince domestic and foreign audiences to visit th...
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Autores principales: | Mohammad Mehdi Poursaeed, Farzane Shojaee, Aliakbar Niknafs |
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Formato: | article |
Lenguaje: | FA |
Publicado: |
University of Tehran
2021
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Materias: | |
Acceso en línea: | https://doaj.org/article/9de770f51d5248239de35c7804e635d2 |
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