Impact of Urban Consumers’ Food Consumption Behavior Towards Food Waste

In this study, we aims to determine the factors that affect the consumers’ food consumption behaviour and further to examine the impact of consumers’ food consumption behaviour toward food waste in urban area. This study collected 400 questionnaires from the Klang Valley, Malaysia. The findings show...

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Autores principales:	Kelly Kai Seng Wong, Juwaidah Binti Sharifuddin, Phuah Kit Teng, Wong Wang Li, Lai Kok Song
Formato:	article
Lenguaje:	EN
Publicado:	Universitas Muhammadiyah Yogyakarta 2020
Materias:	attitude, food consumption behavior, food waste, urban Agriculture S Agriculture (General) S1-972 Business HF5001-6182
Acceso en línea:	https://doaj.org/article/9e84db3c0eae4b12bfb14c86878f0d65
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spelling	oai:doaj.org-article:9e84db3c0eae4b12bfb14c86878f0d652021-12-02T13:47:28ZImpact of Urban Consumers’ Food Consumption Behavior Towards Food Waste2407-814X2527-923810.18196/agr.62100https://doaj.org/article/9e84db3c0eae4b12bfb14c86878f0d652020-12-01T00:00:00Zhttps://journal.umy.ac.id/index.php/ag/article/view/10345https://doaj.org/toc/2407-814Xhttps://doaj.org/toc/2527-9238In this study, we aims to determine the factors that affect the consumers’ food consumption behaviour and further to examine the impact of consumers’ food consumption behaviour toward food waste in urban area. This study collected 400 questionnaires from the Klang Valley, Malaysia. The findings showed that there are three latent factors from the factor analysis which related to the negative food consumption behaviour, which were consumers’ negative attitude on food demand, perceived behavioural control on food waste, and subjective norm. Multiple regression analysis showed that the negative food consumption attitude and perceived behavioural control on food waste have significant impact on the negative food consumption behaviour. Furthermore, the chi-square test showed that the percentage of food waste related to the difference level of negative consumption behaviour on food. Besides that, the Pearson Chi-square also showed that over demand for food and did not consume the food before expired date are highly significant associated with the number of food waste created by a household. In conclusion, consumers’ proper planning on food consumption, cooking, and food deliver order playing a significant role to reduce food waste in Malaysia.Kelly Kai Seng WongJuwaidah Binti SharifuddinPhuah Kit TengWong Wang LiLai Kok SongUniversitas Muhammadiyah Yogyakartaarticleattitude, food consumption behavior, food waste, urbanAgricultureSAgriculture (General)S1-972BusinessHF5001-6182ENAgraris: Journal of Agribusiness and Rural Development Research, Vol 6, Iss 2, Pp 198-207 (2020)
institution	DOAJ
collection	DOAJ
language	EN
topic	attitude, food consumption behavior, food waste, urban Agriculture S Agriculture (General) S1-972 Business HF5001-6182
spellingShingle	attitude, food consumption behavior, food waste, urban Agriculture S Agriculture (General) S1-972 Business HF5001-6182 Kelly Kai Seng Wong Juwaidah Binti Sharifuddin Phuah Kit Teng Wong Wang Li Lai Kok Song Impact of Urban Consumers’ Food Consumption Behavior Towards Food Waste
description	In this study, we aims to determine the factors that affect the consumers’ food consumption behaviour and further to examine the impact of consumers’ food consumption behaviour toward food waste in urban area. This study collected 400 questionnaires from the Klang Valley, Malaysia. The findings showed that there are three latent factors from the factor analysis which related to the negative food consumption behaviour, which were consumers’ negative attitude on food demand, perceived behavioural control on food waste, and subjective norm. Multiple regression analysis showed that the negative food consumption attitude and perceived behavioural control on food waste have significant impact on the negative food consumption behaviour. Furthermore, the chi-square test showed that the percentage of food waste related to the difference level of negative consumption behaviour on food. Besides that, the Pearson Chi-square also showed that over demand for food and did not consume the food before expired date are highly significant associated with the number of food waste created by a household. In conclusion, consumers’ proper planning on food consumption, cooking, and food deliver order playing a significant role to reduce food waste in Malaysia.
format	article
author	Kelly Kai Seng Wong Juwaidah Binti Sharifuddin Phuah Kit Teng Wong Wang Li Lai Kok Song
author_facet	Kelly Kai Seng Wong Juwaidah Binti Sharifuddin Phuah Kit Teng Wong Wang Li Lai Kok Song
author_sort	Kelly Kai Seng Wong
title	Impact of Urban Consumers’ Food Consumption Behavior Towards Food Waste
title_short	Impact of Urban Consumers’ Food Consumption Behavior Towards Food Waste
title_full	Impact of Urban Consumers’ Food Consumption Behavior Towards Food Waste
title_fullStr	Impact of Urban Consumers’ Food Consumption Behavior Towards Food Waste
title_full_unstemmed	Impact of Urban Consumers’ Food Consumption Behavior Towards Food Waste
title_sort	impact of urban consumers’ food consumption behavior towards food waste
publisher	Universitas Muhammadiyah Yogyakarta
publishDate	2020
url	https://doaj.org/article/9e84db3c0eae4b12bfb14c86878f0d65
work_keys_str_mv	AT kellykaisengwong impactofurbanconsumersfoodconsumptionbehaviortowardsfoodwaste AT juwaidahbintisharifuddin impactofurbanconsumersfoodconsumptionbehaviortowardsfoodwaste AT phuahkitteng impactofurbanconsumersfoodconsumptionbehaviortowardsfoodwaste AT wongwangli impactofurbanconsumersfoodconsumptionbehaviortowardsfoodwaste AT laikoksong impactofurbanconsumersfoodconsumptionbehaviortowardsfoodwaste
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Impact of Urban Consumers’ Food Consumption Behavior Towards Food Waste

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