Han, H., Cui, G., & Jin, C. (2021). The role of human brands in consumer attitude formation: Anthropomorphized messages and brand authenticity. Taylor & Francis Group.
Style de citation Chicago (17e éd.)Han, Hee-Eun, Ge-Qi Cui, et Chang-Hyun Jin. The Role of Human Brands in Consumer Attitude Formation: Anthropomorphized Messages and Brand Authenticity. Taylor & Francis Group, 2021.
Style de citation MLA (8e éd.)Han, Hee-Eun, et al. The Role of Human Brands in Consumer Attitude Formation: Anthropomorphized Messages and Brand Authenticity. Taylor & Francis Group, 2021.
Attention : ces citations peuvent ne pas être correctes à 100%.