Mapping the strategic landscape for global financial institutions through brand equity trend analysis

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Autores principales: Ishtiaq Ahmed Bajwa, Kamran Ahmed Siddiqui, Tarig Eltayeb, Chaudhry Kashif Mahmood
Formato: article
Lenguaje:EN
Publicado: Entrepreneurship and Sustainability Center 2021
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Acceso en línea:https://doaj.org/article/a2b8d0a4ecc44a329d0ea31b82e2d69e
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spelling oai:doaj.org-article:a2b8d0a4ecc44a329d0ea31b82e2d69e2021-11-13T17:25:26ZMapping the strategic landscape for global financial institutions through brand equity trend analysis2345-028210.9770/jesi.2021.9.1(25)https://doaj.org/article/a2b8d0a4ecc44a329d0ea31b82e2d69e2021-09-01T00:00:00Zhttps://jssidoi.org/jesi/article/878https://doaj.org/toc/2345-0282Ishtiaq Ahmed BajwaKamran Ahmed SiddiquiTarig EltayebChaudhry Kashif MahmoodEntrepreneurship and Sustainability CenterarticleEnvironmental sciencesGE1-350Technological innovations. AutomationHD45-45.2ENEntrepreneurship and Sustainability Issues, Vol 9, Iss 1, Pp 401-414 (2021)
institution DOAJ
collection DOAJ
language EN
topic Environmental sciences
GE1-350
Technological innovations. Automation
HD45-45.2
spellingShingle Environmental sciences
GE1-350
Technological innovations. Automation
HD45-45.2
Ishtiaq Ahmed Bajwa
Kamran Ahmed Siddiqui
Tarig Eltayeb
Chaudhry Kashif Mahmood
Mapping the strategic landscape for global financial institutions through brand equity trend analysis
format article
author Ishtiaq Ahmed Bajwa
Kamran Ahmed Siddiqui
Tarig Eltayeb
Chaudhry Kashif Mahmood
author_facet Ishtiaq Ahmed Bajwa
Kamran Ahmed Siddiqui
Tarig Eltayeb
Chaudhry Kashif Mahmood
author_sort Ishtiaq Ahmed Bajwa
title Mapping the strategic landscape for global financial institutions through brand equity trend analysis
title_short Mapping the strategic landscape for global financial institutions through brand equity trend analysis
title_full Mapping the strategic landscape for global financial institutions through brand equity trend analysis
title_fullStr Mapping the strategic landscape for global financial institutions through brand equity trend analysis
title_full_unstemmed Mapping the strategic landscape for global financial institutions through brand equity trend analysis
title_sort mapping the strategic landscape for global financial institutions through brand equity trend analysis
publisher Entrepreneurship and Sustainability Center
publishDate 2021
url https://doaj.org/article/a2b8d0a4ecc44a329d0ea31b82e2d69e
work_keys_str_mv AT ishtiaqahmedbajwa mappingthestrategiclandscapeforglobalfinancialinstitutionsthroughbrandequitytrendanalysis
AT kamranahmedsiddiqui mappingthestrategiclandscapeforglobalfinancialinstitutionsthroughbrandequitytrendanalysis
AT tarigeltayeb mappingthestrategiclandscapeforglobalfinancialinstitutionsthroughbrandequitytrendanalysis
AT chaudhrykashifmahmood mappingthestrategiclandscapeforglobalfinancialinstitutionsthroughbrandequitytrendanalysis
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