Social Media Use and Pathways to Protest Participation: Evidence From the 2019 Chilean Social Outburst

In this article, we explore the relationship between social media use and participation in protests in Chile. In October 2019, Chile faced the most massive protests since the country’s return to democracy. Due to its magnitude, the media and analysts refer to this process as the “social outburst.” A...

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Autores principales:	Andrés Scherman, Sebastian Rivera
Formato:	article
Lenguaje:	EN
Publicado:	SAGE Publishing 2021
Materias:	Communication. Mass media P87-96
Acceso en línea:	https://doaj.org/article/a3b6d315caf24f6da97acae5235ab0bf
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id	oai:doaj.org-article:a3b6d315caf24f6da97acae5235ab0bf
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spelling	oai:doaj.org-article:a3b6d315caf24f6da97acae5235ab0bf2021-12-01T23:03:22ZSocial Media Use and Pathways to Protest Participation: Evidence From the 2019 Chilean Social Outburst2056-305110.1177/20563051211059704https://doaj.org/article/a3b6d315caf24f6da97acae5235ab0bf2021-11-01T00:00:00Zhttps://doi.org/10.1177/20563051211059704https://doaj.org/toc/2056-3051In this article, we explore the relationship between social media use and participation in protests in Chile. In October 2019, Chile faced the most massive protests since the country’s return to democracy. Due to its magnitude, the media and analysts refer to this process as the “social outburst.” Although these protests engaged broad sectors of the population, most of the protesters were young people. Using a probabilistic and face-to-face survey applied to young people aged 18-29 years, we find that the only social media platform associated with participation in protests was Facebook. Our analysis also shows the importance of the specific activities that people engage in social media. Taking part in political activities on social media is strongly associated with attending protests but using social media platforms to get information or share common interests with other users is not. Furthermore, we examine whether social media has an indirect impact on participation through interpersonal conversation. The results show that Instagram—one of the most popular social media platforms among young Chileans—spurs interpersonal conversation, which in turn increases the likelihood of participating in protests. Our findings suggest that social media still plays a role in shaping people’s political behavior despite changes in the social media environment and in social media consumption patterns.Andrés SchermanSebastian RiveraSAGE PublishingarticleCommunication. Mass mediaP87-96ENSocial Media + Society, Vol 7 (2021)
institution	DOAJ
collection	DOAJ
language	EN
topic	Communication. Mass media P87-96
spellingShingle	Communication. Mass media P87-96 Andrés Scherman Sebastian Rivera Social Media Use and Pathways to Protest Participation: Evidence From the 2019 Chilean Social Outburst
description	In this article, we explore the relationship between social media use and participation in protests in Chile. In October 2019, Chile faced the most massive protests since the country’s return to democracy. Due to its magnitude, the media and analysts refer to this process as the “social outburst.” Although these protests engaged broad sectors of the population, most of the protesters were young people. Using a probabilistic and face-to-face survey applied to young people aged 18-29 years, we find that the only social media platform associated with participation in protests was Facebook. Our analysis also shows the importance of the specific activities that people engage in social media. Taking part in political activities on social media is strongly associated with attending protests but using social media platforms to get information or share common interests with other users is not. Furthermore, we examine whether social media has an indirect impact on participation through interpersonal conversation. The results show that Instagram—one of the most popular social media platforms among young Chileans—spurs interpersonal conversation, which in turn increases the likelihood of participating in protests. Our findings suggest that social media still plays a role in shaping people’s political behavior despite changes in the social media environment and in social media consumption patterns.
format	article
author	Andrés Scherman Sebastian Rivera
author_facet	Andrés Scherman Sebastian Rivera
author_sort	Andrés Scherman
title	Social Media Use and Pathways to Protest Participation: Evidence From the 2019 Chilean Social Outburst
title_short	Social Media Use and Pathways to Protest Participation: Evidence From the 2019 Chilean Social Outburst
title_full	Social Media Use and Pathways to Protest Participation: Evidence From the 2019 Chilean Social Outburst
title_fullStr	Social Media Use and Pathways to Protest Participation: Evidence From the 2019 Chilean Social Outburst
title_full_unstemmed	Social Media Use and Pathways to Protest Participation: Evidence From the 2019 Chilean Social Outburst
title_sort	social media use and pathways to protest participation: evidence from the 2019 chilean social outburst
publisher	SAGE Publishing
publishDate	2021
url	https://doaj.org/article/a3b6d315caf24f6da97acae5235ab0bf
work_keys_str_mv	AT andresscherman socialmediauseandpathwaystoprotestparticipationevidencefromthe2019chileansocialoutburst AT sebastianrivera socialmediauseandpathwaystoprotestparticipationevidencefromthe2019chileansocialoutburst
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Social Media Use and Pathways to Protest Participation: Evidence From the 2019 Chilean Social Outburst

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