Communication Ambassadors—an Australian Social Media Initiative to Develop Communication Skills in Early Career Scientists

Science communication is a skill set to be developed through ongoing interactions with different stakeholders across a variety of platforms. Opportunities to engage the general public are typically reserved for senior scientists, but the use of social media in science communication allows all scient...

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Autores principales: Jack T. H. Wang, Cheryl J. Power, Charlene M. Kahler, Dena Lyras, Paul R. Young, Jonathan Iredell, Roy Robins-Browne
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Publicado: American Society for Microbiology 2018
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Acceso en línea:https://doaj.org/article/a543c0f020b3428faf1f4ac43b0e95f0
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spelling oai:doaj.org-article:a543c0f020b3428faf1f4ac43b0e95f02021-11-15T15:04:53ZCommunication Ambassadors—an Australian Social Media Initiative to Develop Communication Skills in Early Career Scientists10.1128/jmbe.v19i1.14281935-78851935-7877https://doaj.org/article/a543c0f020b3428faf1f4ac43b0e95f02018-03-01T00:00:00Zhttps://journals.asm.org/doi/10.1128/jmbe.v19i1.1428https://doaj.org/toc/1935-7877https://doaj.org/toc/1935-7885Science communication is a skill set to be developed through ongoing interactions with different stakeholders across a variety of platforms. Opportunities to engage the general public are typically reserved for senior scientists, but the use of social media in science communication allows all scientists to instantaneously disseminate their findings and interact with online users. The Communication Ambassador program is a social media initiative launched by the Australian Society for Microbiology to expand the online presence and science communication portfolios of early-career scientists. Through their participation in the program, a rotating roster of Australian microbiologists have broadened the online reach of the Society’s social media channels as well as their own professional networks by attending and live-tweeting microbiology events throughout the year. We present the Communication Ambassador program as a case study of coordinated social media activity in science communication to the general public, and describe the potential for its applications in science education and training.Jack T. H. WangCheryl J. PowerCharlene M. KahlerDena LyrasPaul R. YoungJonathan IredellRoy Robins-BrowneAmerican Society for MicrobiologyarticleSpecial aspects of educationLC8-6691Biology (General)QH301-705.5ENJournal of Microbiology & Biology Education, Vol 19, Iss 1 (2018)
institution DOAJ
collection DOAJ
language EN
topic Special aspects of education
LC8-6691
Biology (General)
QH301-705.5
spellingShingle Special aspects of education
LC8-6691
Biology (General)
QH301-705.5
Jack T. H. Wang
Cheryl J. Power
Charlene M. Kahler
Dena Lyras
Paul R. Young
Jonathan Iredell
Roy Robins-Browne
Communication Ambassadors—an Australian Social Media Initiative to Develop Communication Skills in Early Career Scientists
description Science communication is a skill set to be developed through ongoing interactions with different stakeholders across a variety of platforms. Opportunities to engage the general public are typically reserved for senior scientists, but the use of social media in science communication allows all scientists to instantaneously disseminate their findings and interact with online users. The Communication Ambassador program is a social media initiative launched by the Australian Society for Microbiology to expand the online presence and science communication portfolios of early-career scientists. Through their participation in the program, a rotating roster of Australian microbiologists have broadened the online reach of the Society’s social media channels as well as their own professional networks by attending and live-tweeting microbiology events throughout the year. We present the Communication Ambassador program as a case study of coordinated social media activity in science communication to the general public, and describe the potential for its applications in science education and training.
format article
author Jack T. H. Wang
Cheryl J. Power
Charlene M. Kahler
Dena Lyras
Paul R. Young
Jonathan Iredell
Roy Robins-Browne
author_facet Jack T. H. Wang
Cheryl J. Power
Charlene M. Kahler
Dena Lyras
Paul R. Young
Jonathan Iredell
Roy Robins-Browne
author_sort Jack T. H. Wang
title Communication Ambassadors—an Australian Social Media Initiative to Develop Communication Skills in Early Career Scientists
title_short Communication Ambassadors—an Australian Social Media Initiative to Develop Communication Skills in Early Career Scientists
title_full Communication Ambassadors—an Australian Social Media Initiative to Develop Communication Skills in Early Career Scientists
title_fullStr Communication Ambassadors—an Australian Social Media Initiative to Develop Communication Skills in Early Career Scientists
title_full_unstemmed Communication Ambassadors—an Australian Social Media Initiative to Develop Communication Skills in Early Career Scientists
title_sort communication ambassadors—an australian social media initiative to develop communication skills in early career scientists
publisher American Society for Microbiology
publishDate 2018
url https://doaj.org/article/a543c0f020b3428faf1f4ac43b0e95f0
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