THE EFFECT OF BRAND EQUITY AND BRAND RESONANCE ON TOURIST DECISIONS VISITING THE 2018 ASIAN GAMES LEGACY OF JAKABARING SPORT CITY AS A SPORT TOURISM DESTINATION WITH EVENT: MARKETING AS A MEDIATING VARIABLE
The development of the Jakabaring Sport City Area is inseparable from the appointment of Palembang as the host of various large-scale sporting events, starting at the national level, at the Asian level, even at the world level. With its image as a sports city, Jakabaring Sport City in Palembang is m...
Guardado en:
| Autores principales: | , , , |
|---|---|
| Formato: | article |
| Lenguaje: | DE EN FR TR |
| Publicado: |
Fırat University
2021
|
| Materias: | |
| Acceso en línea: | https://doaj.org/article/a55362131a3c4965bf141f88ce69ed5b |
| Etiquetas: |
Agregar Etiqueta
Sin Etiquetas, Sea el primero en etiquetar este registro!
|