Irish local and artisan foods: Multiples make space!

Consumers are increasingly discerning about food choices. This research explores the attitudes of Irish consumers to local and artisan food products, and, in particular, if they would consider the supermarket environment as a location of choice for the purchase of these foods. This research applied...

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Autores principales: Michelle Dunne, Angela Wright
Formato: article
Lenguaje:EN
Publicado: Taylor & Francis Group 2017
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Acceso en línea:https://doaj.org/article/a97ce20bbbe844909314be6fbf3a94f5
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spelling oai:doaj.org-article:a97ce20bbbe844909314be6fbf3a94f52021-12-02T14:35:46ZIrish local and artisan foods: Multiples make space!2331-197510.1080/23311975.2017.1324242https://doaj.org/article/a97ce20bbbe844909314be6fbf3a94f52017-01-01T00:00:00Zhttp://dx.doi.org/10.1080/23311975.2017.1324242https://doaj.org/toc/2331-1975Consumers are increasingly discerning about food choices. This research explores the attitudes of Irish consumers to local and artisan food products, and, in particular, if they would consider the supermarket environment as a location of choice for the purchase of these foods. This research applied a quantitative methodology to address the research question. 126,110 supermarket customers were contacted through an Irish supermarket loyalty data base, which resulted in 14,646 completed responses. This rich data allowed the researchers access to the attitude of Ireland’s consumers to speciality local food products, normally absent from the supermarket shelf. 98.8% of respondents would like to be able to purchase local food products in a supermarket, and 76% of respondents expect to pay either less than, or the same price for local food products, as they do for other similar standard foods. This research will be of direct benefit to parties involved with the grocery retail sector in Ireland.Michelle DunneAngela WrightTaylor & Francis Grouparticlelocalartisansupermarketfarmers’ marketsmultiplesBusinessHF5001-6182Management. Industrial managementHD28-70ENCogent Business & Management, Vol 4, Iss 1 (2017)
institution DOAJ
collection DOAJ
language EN
topic local
artisan
supermarket
farmers’ markets
multiples
Business
HF5001-6182
Management. Industrial management
HD28-70
spellingShingle local
artisan
supermarket
farmers’ markets
multiples
Business
HF5001-6182
Management. Industrial management
HD28-70
Michelle Dunne
Angela Wright
Irish local and artisan foods: Multiples make space!
description Consumers are increasingly discerning about food choices. This research explores the attitudes of Irish consumers to local and artisan food products, and, in particular, if they would consider the supermarket environment as a location of choice for the purchase of these foods. This research applied a quantitative methodology to address the research question. 126,110 supermarket customers were contacted through an Irish supermarket loyalty data base, which resulted in 14,646 completed responses. This rich data allowed the researchers access to the attitude of Ireland’s consumers to speciality local food products, normally absent from the supermarket shelf. 98.8% of respondents would like to be able to purchase local food products in a supermarket, and 76% of respondents expect to pay either less than, or the same price for local food products, as they do for other similar standard foods. This research will be of direct benefit to parties involved with the grocery retail sector in Ireland.
format article
author Michelle Dunne
Angela Wright
author_facet Michelle Dunne
Angela Wright
author_sort Michelle Dunne
title Irish local and artisan foods: Multiples make space!
title_short Irish local and artisan foods: Multiples make space!
title_full Irish local and artisan foods: Multiples make space!
title_fullStr Irish local and artisan foods: Multiples make space!
title_full_unstemmed Irish local and artisan foods: Multiples make space!
title_sort irish local and artisan foods: multiples make space!
publisher Taylor & Francis Group
publishDate 2017
url https://doaj.org/article/a97ce20bbbe844909314be6fbf3a94f5
work_keys_str_mv AT michelledunne irishlocalandartisanfoodsmultiplesmakespace
AT angelawright irishlocalandartisanfoodsmultiplesmakespace
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