What do environmental advertisers Say and how does the public understand them? Contributions to education for sustainability

Different strategies focused on mitigating, remedying, or preventing the intensification of environmental issues have been adopted by several institutions, organizations, governments, media, among others. One of these strategies lies on environmental advertising campaigns based on creative and eye-c...

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Autores principales: Natália Aparecida Campos, Guilherme Malafaia, Lucas Benites Doretto, Ivana Felipe Rosa, Rafael Henrique Nóbrega, Aline Sueli de Lima Rodrigues
Formato: article
Lenguaje:EN
Publicado: Elsevier 2021
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Acceso en línea:https://doaj.org/article/a98e35899d55464985e026d342bffe0b
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