Knowledge Management, Market Orientation and Innovation: a study at a Technology Park of Santa Catarina

The study analyzes how the Gama Park articulates Knowledge Management, Market Orientation and Innovation in the development processes of incubated companies. The methodology used was qualitative, exploratory, through a case study. The main findings were that the Park is directed to innovation, and i...

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Autores principales: Giovana Bueno, Elaine John, Franciane Reinert Lyra, Fernando Cesar Lenzi
Formato: article
Lenguaje:EN
PT
Publicado: FUCAPE Business School 2016
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Acceso en línea:https://doaj.org/article/ae0892e955524dfa8980a6731d3c15ee
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