Corporate social responsibility, cost structures, and COVID-19: Impact of passenger behavior on business models
The present work is concerned with the distinction between low-cost and network carriers within the airline industry. These distinct business models follow different approaches in their external strategy and, thus, in their communication, marketing, and internal cost structure. The differences betwe...
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Autor principal: | Peter Wild |
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Formato: | article |
Lenguaje: | EN |
Publicado: |
Elsevier
2021
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Materias: | |
Acceso en línea: | https://doaj.org/article/afc5b7de0afe4d588bb9cee2e8fbf506 |
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