The effect of digital marketing on the management of relationships with university students in times of Covid-19

The present study's main objective was to analyze and determine the impact of digital marketing on the management of relationships with university students in times of Covid-19. The study was conducted from a quantitative approach, with a non-experimental transactional correlational tr...

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Autores principales: Wagner Vicente-Ramos, Luz Mirella Cano-Torres
Formato: article
Lenguaje:EN
Publicado: Growing Science 2022
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Acceso en línea:https://doaj.org/article/b21b6a04cf78413895f5c2f747abdd73
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