Explain the Components of Urban Branding, Emphasizing the Dimensions of Tourism
Currently, change in cities is advancing due to technological advances, information floods, increasing awareness, and raising living standards. Although the development of a city depends on the activation of urban marketing, an important and well-known city stands out as a brand. One of the strategi...
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| Auteurs principaux: | , , , |
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| Format: | article |
| Langue: | EN |
| Publié: |
Hindawi Limited
2021
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| Accès en ligne: | https://doaj.org/article/b26ee783f6384daf9edbba30e387217d |
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