Consumer Sustainable Shopping Practices for Small Business during COVID-19

The purpose of this study was to understand the factors that attract consumers to small businesses during the COVID-19 pandemic to assist with small businesses. Factors of interest included emotional (positive and negative) and cognitive experiences (resilience, optimism) during the pandemic and dem...

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Autores principales: Sejin Ha, Michelle Childs, Christopher T. Sneed, Ann Berry
Formato: article
Lenguaje:EN
Publicado: MDPI AG 2021
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Acceso en línea:https://doaj.org/article/b3578f5014fb4686b19f557b6f73c70d
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