Boosting people’s ability to detect microtargeted advertising

Abstract Online platforms’ data give advertisers the ability to “microtarget” recipients’ personal vulnerabilities by tailoring different messages for the same thing, such as a product or political candidate. One possible response is to raise awareness for and resilience against such manipulative st...

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Auteurs principaux: Philipp Lorenz-Spreen, Michael Geers, Thorsten Pachur, Ralph Hertwig, Stephan Lewandowsky, Stefan M. Herzog
Format: article
Langue:EN
Publié: Nature Portfolio 2021
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Accès en ligne:https://doaj.org/article/b4034c4620f5486ab2edd2e3a1844998
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