The Influence of National Culture on Educational Videos: The Case of MOOCs

This paper discusses the influence of cultural dimensions on Massive Open Online Course (MOOC) introductory videos. The study examined the introductory videos produced by three universities on Coursera platforms using communication theory and Hofstede’s cultural dimensions. The results show that int...

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Autores principales: Rebecca Yvonne Bayeck, Jinhee Choi
Formato: article
Lenguaje:EN
Publicado: Athabasca University Press 2018
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Acceso en línea:https://doaj.org/article/b4a8c134adf1412c9fdc3b0c8d22ed3e
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spelling oai:doaj.org-article:b4a8c134adf1412c9fdc3b0c8d22ed3e2021-12-02T19:20:53ZThe Influence of National Culture on Educational Videos: The Case of MOOCs10.19173/irrodl.v19i1.27291492-3831https://doaj.org/article/b4a8c134adf1412c9fdc3b0c8d22ed3e2018-02-01T00:00:00Zhttp://www.irrodl.org/index.php/irrodl/article/view/2729https://doaj.org/toc/1492-3831This paper discusses the influence of cultural dimensions on Massive Open Online Course (MOOC) introductory videos. The study examined the introductory videos produced by three universities on Coursera platforms using communication theory and Hofstede’s cultural dimensions. The results show that introductory videos in MOOCs are influenced by the national culture of the country in which the university is based. Based on this finding, this paper raises interesting questions about the effect of these cultural elements on potential learners from different countries and cultures around the world. The paper also makes suggestions about introductory video production in MOOCs. Rebecca Yvonne BayeckJinhee ChoiAthabasca University PressarticleMOOCscultural dimensionsintroductory videospotential learnersSpecial aspects of educationLC8-6691ENInternational Review of Research in Open and Distributed Learning, Vol 19, Iss 1 (2018)
institution DOAJ
collection DOAJ
language EN
topic MOOCs
cultural dimensions
introductory videos
potential learners
Special aspects of education
LC8-6691
spellingShingle MOOCs
cultural dimensions
introductory videos
potential learners
Special aspects of education
LC8-6691
Rebecca Yvonne Bayeck
Jinhee Choi
The Influence of National Culture on Educational Videos: The Case of MOOCs
description This paper discusses the influence of cultural dimensions on Massive Open Online Course (MOOC) introductory videos. The study examined the introductory videos produced by three universities on Coursera platforms using communication theory and Hofstede’s cultural dimensions. The results show that introductory videos in MOOCs are influenced by the national culture of the country in which the university is based. Based on this finding, this paper raises interesting questions about the effect of these cultural elements on potential learners from different countries and cultures around the world. The paper also makes suggestions about introductory video production in MOOCs.
format article
author Rebecca Yvonne Bayeck
Jinhee Choi
author_facet Rebecca Yvonne Bayeck
Jinhee Choi
author_sort Rebecca Yvonne Bayeck
title The Influence of National Culture on Educational Videos: The Case of MOOCs
title_short The Influence of National Culture on Educational Videos: The Case of MOOCs
title_full The Influence of National Culture on Educational Videos: The Case of MOOCs
title_fullStr The Influence of National Culture on Educational Videos: The Case of MOOCs
title_full_unstemmed The Influence of National Culture on Educational Videos: The Case of MOOCs
title_sort influence of national culture on educational videos: the case of moocs
publisher Athabasca University Press
publishDate 2018
url https://doaj.org/article/b4a8c134adf1412c9fdc3b0c8d22ed3e
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