Incentives and Disincentives for the Use of OpenCourseWare

This article examines Utah residents’ views of incentives and disincentives for the use of OpenCourseWare (OCW), and how they fit into the theoretical framework of perceived innovation attributes established by Rogers (1983). Rogers identified five categories of perceived innovation attributes: rela...

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Autores principales: Anne M. Arendt, Brett E. Shelton
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Lenguaje:EN
Publicado: Athabasca University Press 2009
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Acceso en línea:https://doaj.org/article/b5d5ab0fa62b4de3b38474822c9c3345
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spelling oai:doaj.org-article:b5d5ab0fa62b4de3b38474822c9c33452021-12-02T18:03:18ZIncentives and Disincentives for the Use of OpenCourseWare10.19173/irrodl.v10i5.7461492-3831https://doaj.org/article/b5d5ab0fa62b4de3b38474822c9c33452009-11-01T00:00:00Zhttp://www.irrodl.org/index.php/irrodl/article/view/746https://doaj.org/toc/1492-3831This article examines Utah residents’ views of incentives and disincentives for the use of OpenCourseWare (OCW), and how they fit into the theoretical framework of perceived innovation attributes established by Rogers (1983). Rogers identified five categories of perceived innovation attributes: relative advantage, compatibility, complexity, trialability, and observability. A survey instrument was developed using attributes that emerged from a Delphi technique with input from experts in the OCW field. The survey instrument was sent to 753 random individuals between 18 and 64 years of age throughout Utah. Results indicated that the greatest incentives for OCW use were the following: (a) no cost for materials, (b) resources available at any time, (c) pursuing in depth a topic that interests me, (d) learning for personal knowledge or enjoyment, and (e) materials in an OCW are fairly easy to access and find. The greatest disincentives for OCW use were the following: a) no certificate or degree awarded, (b) does not cover my topic of interest in the depth I desire, (c) a lack of professional support provided by subject tutors or experts, (d) a lack of guidance provided by support specialists, and (e) the feeling that the material is overwhelming. The authors recommend that institutions work to transition some OCW users into degree-granting paid programs as well as adopt a marketing campaign to increase awareness of OCW. Additionally, OCW websites should make their content available to recommendation engines such as ccLearn DiscoverEd, OCW Finder, or OER Recommender and should reciprocally link to one or more of these sites.Anne M. ArendtBrett E. SheltonAthabasca University PressarticleOpenCourseWareopen educational resourcesSpecial aspects of educationLC8-6691ENInternational Review of Research in Open and Distributed Learning, Vol 10, Iss 5 (2009)
institution DOAJ
collection DOAJ
language EN
topic OpenCourseWare
open educational resources
Special aspects of education
LC8-6691
spellingShingle OpenCourseWare
open educational resources
Special aspects of education
LC8-6691
Anne M. Arendt
Brett E. Shelton
Incentives and Disincentives for the Use of OpenCourseWare
description This article examines Utah residents’ views of incentives and disincentives for the use of OpenCourseWare (OCW), and how they fit into the theoretical framework of perceived innovation attributes established by Rogers (1983). Rogers identified five categories of perceived innovation attributes: relative advantage, compatibility, complexity, trialability, and observability. A survey instrument was developed using attributes that emerged from a Delphi technique with input from experts in the OCW field. The survey instrument was sent to 753 random individuals between 18 and 64 years of age throughout Utah. Results indicated that the greatest incentives for OCW use were the following: (a) no cost for materials, (b) resources available at any time, (c) pursuing in depth a topic that interests me, (d) learning for personal knowledge or enjoyment, and (e) materials in an OCW are fairly easy to access and find. The greatest disincentives for OCW use were the following: a) no certificate or degree awarded, (b) does not cover my topic of interest in the depth I desire, (c) a lack of professional support provided by subject tutors or experts, (d) a lack of guidance provided by support specialists, and (e) the feeling that the material is overwhelming. The authors recommend that institutions work to transition some OCW users into degree-granting paid programs as well as adopt a marketing campaign to increase awareness of OCW. Additionally, OCW websites should make their content available to recommendation engines such as ccLearn DiscoverEd, OCW Finder, or OER Recommender and should reciprocally link to one or more of these sites.
format article
author Anne M. Arendt
Brett E. Shelton
author_facet Anne M. Arendt
Brett E. Shelton
author_sort Anne M. Arendt
title Incentives and Disincentives for the Use of OpenCourseWare
title_short Incentives and Disincentives for the Use of OpenCourseWare
title_full Incentives and Disincentives for the Use of OpenCourseWare
title_fullStr Incentives and Disincentives for the Use of OpenCourseWare
title_full_unstemmed Incentives and Disincentives for the Use of OpenCourseWare
title_sort incentives and disincentives for the use of opencourseware
publisher Athabasca University Press
publishDate 2009
url https://doaj.org/article/b5d5ab0fa62b4de3b38474822c9c3345
work_keys_str_mv AT annemarendt incentivesanddisincentivesfortheuseofopencourseware
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