The one-and-a-half sided parasocial relationship: The curious case of live streaming
Parasocial relationships have traditionally been conceptualized as one-sided, non-reciprocal relationships with media figures. However, the proliferation of online media “microcelebrities” via live streaming has shifted the nature of parasocial relationship away from the classic one-sided relationsh...
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Formato: | article |
Lenguaje: | EN |
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Elsevier
2021
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Acceso en línea: | https://doaj.org/article/b6082721f37543af980ff95fe45d7bc8 |
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