ANALYSIS OF MODERN MARKETING TRENDS IN CONSTRUCTION INDUSTRY
This article describes the features of modern marketing in the construction industry. The main types of marketing strategy are considered. Within the scope of this article features of application of marketing strategies in the construction industry are distinguished. Authors reveals objectives and c...
Saved in:
Main Author: | D. Manukyan |
---|---|
Format: | article |
Language: | RU |
Published: |
Publishing House of the State University of Management
2017
|
Subjects: | |
Online Access: | https://doaj.org/article/b62354a890b24c4fa768bbde8e8328d4 |
Tags: |
Add Tag
No Tags, Be the first to tag this record!
|
Similar Items
-
PERFECTION OF MARKETING ACTIVITY FOR A CONSTRUCTION COMPANY
by: I. Kogotkova, et al.
Published: (2016) -
MODERN TRENDS OF DEVELOPMENT OF THE CONSULTING SERVICES MARKET
by: V. Zhukov
Published: (2017) -
THE MARKETING ANALYSIS AS THE MECHANISM OF INCREASE IN COMPETITIVE ADVANTAGES OF THE ENTERPRISE IN THE BRANCH MARKET
by: L. Putyatina, et al.
Published: (2017) -
TENDENCIES OF DEVELOPMENT OF FOREIGN INVESTMENT IN THE WORLD MARKET OF SERVICES OF THE INDUSTRIAL CONSTRUCTION
by: I. Kovalev
Published: (2016) -
MARKETING STRATEGIES DEVELOPMENT APPROACHES FOR MANAGING PATENT PORTFOLIOS
by: R. Tokarev
Published: (2017)