ANÁLISE DO PROCESSO DE IMPLANTAÇÃO DO BALANCED SCORECARD (BSC) EM UMA INSTITUIÇÃO DE ENSINO SUPERIOR

This study aims to evaluate the critical factors for the implementation of the methodology of Balanced Scorecard (BSC) in a higher education institution. The method used consisted of an exploratory research through in - depth interviews with eight managers who played an important role in the process...

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Auteurs principaux: Josilene Martins Rocha, Alam de Oliveira Casartelli
Format: article
Langue:ES
PT
Publié: Universidade Federal de Santa Catarina 2014
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Accès en ligne:https://doaj.org/article/b62b99df9fe24acf87fd3ccc8954510a
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