Competição e digitalização: a expansão dos serviços culturais-digitais – os casos da Netflix, Disney e Apple

This work investigates the process of competition between some of the most important technology companies in the world, which created business models aimed at the culturaldigital services market - series, movies, games, music, books and animation. It is a process of global scope and great economic,...

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Autor principal: Elder Patrick Maia Alves
Formato: article
Lenguaje:PT
Publicado: Universidade do Vale do Rio dos Sinos (UNISINOS) 2019
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Acceso en línea:https://doaj.org/article/b79a237bd32c4c5194d9f6652de0d4c4
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spelling oai:doaj.org-article:b79a237bd32c4c5194d9f6652de0d4c42021-11-11T15:42:02ZCompetição e digitalização: a expansão dos serviços culturais-digitais – os casos da Netflix, Disney e Apple2177-622910.4013/csu.2019.55.3.03https://doaj.org/article/b79a237bd32c4c5194d9f6652de0d4c42019-01-01T00:00:00Zhttp://www.redalyc.org/articulo.oa?id=93868211004https://doaj.org/toc/2177-6229This work investigates the process of competition between some of the most important technology companies in the world, which created business models aimed at the culturaldigital services market - series, movies, games, music, books and animation. It is a process of global scope and great economic, technological and creative impact, which has been refashioning the cultural markets through the intense process of digitalization and corporate action. To analyze these aspects, two methodological and analytical strategies were adopted simultaneously along the text. The first one sought to use the concepts of digitalization of the symbolic and cultural-digital capitalism, both of which are woven into other works and research that combine a broader research agenda, whose efforts are engaged in the realization of an economic sociology of cultural markets. The second was to explore the latest economic decisions and commercial and creative strategies adopted by the Netflix, Disney and Apple companies, as well as to update data on the expansion of consumption of digital artistic-cultural content, especially in Brazil.Elder Patrick Maia AlvesUniversidade do Vale do Rio dos Sinos (UNISINOS)articlecompetitioncultural marketsculturaldigital servicesSocial SciencesHSocial sciences (General)H1-99PTCiências Sociais Unisinos, Vol 55, Iss 3, Pp 328-340 (2019)
institution DOAJ
collection DOAJ
language PT
topic competition
cultural markets
cultural
digital services
Social Sciences
H
Social sciences (General)
H1-99
spellingShingle competition
cultural markets
cultural
digital services
Social Sciences
H
Social sciences (General)
H1-99
Elder Patrick Maia Alves
Competição e digitalização: a expansão dos serviços culturais-digitais – os casos da Netflix, Disney e Apple
description This work investigates the process of competition between some of the most important technology companies in the world, which created business models aimed at the culturaldigital services market - series, movies, games, music, books and animation. It is a process of global scope and great economic, technological and creative impact, which has been refashioning the cultural markets through the intense process of digitalization and corporate action. To analyze these aspects, two methodological and analytical strategies were adopted simultaneously along the text. The first one sought to use the concepts of digitalization of the symbolic and cultural-digital capitalism, both of which are woven into other works and research that combine a broader research agenda, whose efforts are engaged in the realization of an economic sociology of cultural markets. The second was to explore the latest economic decisions and commercial and creative strategies adopted by the Netflix, Disney and Apple companies, as well as to update data on the expansion of consumption of digital artistic-cultural content, especially in Brazil.
format article
author Elder Patrick Maia Alves
author_facet Elder Patrick Maia Alves
author_sort Elder Patrick Maia Alves
title Competição e digitalização: a expansão dos serviços culturais-digitais – os casos da Netflix, Disney e Apple
title_short Competição e digitalização: a expansão dos serviços culturais-digitais – os casos da Netflix, Disney e Apple
title_full Competição e digitalização: a expansão dos serviços culturais-digitais – os casos da Netflix, Disney e Apple
title_fullStr Competição e digitalização: a expansão dos serviços culturais-digitais – os casos da Netflix, Disney e Apple
title_full_unstemmed Competição e digitalização: a expansão dos serviços culturais-digitais – os casos da Netflix, Disney e Apple
title_sort competição e digitalização: a expansão dos serviços culturais-digitais – os casos da netflix, disney e apple
publisher Universidade do Vale do Rio dos Sinos (UNISINOS)
publishDate 2019
url https://doaj.org/article/b79a237bd32c4c5194d9f6652de0d4c4
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