Management of Loyalty and Its Main Antecedents in Sport Organizations: A Systematic Analysis Review

Sports management is booming, thanks to society’s growing interest in sports in general. This work provides an exhaustive review of the scientific literature of one of the variables most coveted by managers: loyalty. Antecedents positively related to loyalty are also conceptualized in this paper. Th...

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Autores principales: Cristina Loranca-Valle, Pedro Cuesta-Valiño, Estela Núnez-Barriopedro, Pablo Gutiérrez-Rodríguez
Formato: article
Lenguaje:EN
Publicado: Frontiers Media S.A. 2021
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Acceso en línea:https://doaj.org/article/bd219e0c742a400c91b4e140bae93c2c
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