The impacts of consumer value and brand identification on brand loyalty and electronic word-of-mouth the case of smart phone market in Ho Chi Minh City
Guardado en:
Autores principales: | Tran The Nam, Tieu Van Trang |
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Formato: | article |
Lenguaje: | EN |
Publicado: |
HDV INSER., JSC
2020
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Materias: | |
Acceso en línea: | https://doaj.org/article/bd25d4a00da74dd39329270700bc9919 |
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