Literary scandal in cubo-futurism poetics and the communicative behaviour of recipients

The article deals with a ‘literary scandal’ as a mode and a script of communication within cubo-futurists poetic circles as far as the communication between poets and their addressees during a public performance is concerned. The latter is an essential component of the “literary everyday routine” of...

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Autor principal:	Anna V. Shvets
Formato:	article
Lenguaje:	EN RU
Publicado:	Immanuel Kant Baltic Federal University 2021
Materias:	avant-garde literary scandal cubo-futurism participatory behaviour reception studies Philology. Linguistics P1-1091
Acceso en línea:	https://doaj.org/article/be9efa7e8ded44059d8607ecfd52487e
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spelling	oai:doaj.org-article:be9efa7e8ded44059d8607ecfd52487e2021-11-24T12:16:12ZLiterary scandal in cubo-futurism poetics and the communicative behaviour of recipients10.5922/2225-5346-2021-4-22225-53462686-8989https://doaj.org/article/be9efa7e8ded44059d8607ecfd52487e2021-11-01T00:00:00Zhttps://journals.kantiana.ru/slovo/4956/31221/https://doaj.org/toc/2225-5346https://doaj.org/toc/2686-8989The article deals with a ‘literary scandal’ as a mode and a script of communication within cubo-futurists poetic circles as far as the communication between poets and their addressees during a public performance is concerned. The latter is an essential component of the “literary everyday routine” of the poetic circles analysed. Not only does scandal betray an intention of insulting the recipient but also it is due to the scandal that the avant-garde author could find the addressee, become closer to him and make him more engaged in a poetic happening. The goal of the study (based on the evidence of cubo-futurist public performances) is to describe a scandal as a communicative script, a frame, identify a potential addressee, single out reception profiles and analyse communication orientations underlying those profiles. Drawing on the understanding of a literary scandal suggested by Reitblat, we trace a connection between a scandal and the public (recipients). According to Warner, the public are people actively participating in an event. Participatory strategies of the cubo-futurists public could be narrowed down to three types of reception: a sceptic, a critic, and a potential ally. Using the speech act theory (Austin, Derrida) and the actor-network theory (Callon’s opposition of framing and overflowing), we analyse how the performative utterance functions in a given context. We show how the performative utterances carrying a seed of a potential scandal were construed (or could have been construed). The article analyses the interpretation of a scandal and communicative strategies chosen by recipients. While the critic prefers to frame the utterance in a predictable way by placing it into a fixed context and literally interpreting the utterance, the ally, on the contrary, is open to a variety of contexts and is ready to participate in a play of the pragmatic unfolding of an utterance. The latter type of reception underlies the possibility of the recipient’s creative engagement with a communicative experiment of the avant-garde. Anna V. ShvetsImmanuel Kant Baltic Federal Universityarticleavant-gardeliterary scandalcubo-futurismparticipatory behaviourreception studiesPhilology. LinguisticsP1-1091ENRUСлово.ру: балтийский акцент , Vol 12, Iss 4, Pp 37-50 (2021)
institution	DOAJ
collection	DOAJ
language	EN RU
topic	avant-garde literary scandal cubo-futurism participatory behaviour reception studies Philology. Linguistics P1-1091
spellingShingle	avant-garde literary scandal cubo-futurism participatory behaviour reception studies Philology. Linguistics P1-1091 Anna V. Shvets Literary scandal in cubo-futurism poetics and the communicative behaviour of recipients
description	The article deals with a ‘literary scandal’ as a mode and a script of communication within cubo-futurists poetic circles as far as the communication between poets and their addressees during a public performance is concerned. The latter is an essential component of the “literary everyday routine” of the poetic circles analysed. Not only does scandal betray an intention of insulting the recipient but also it is due to the scandal that the avant-garde author could find the addressee, become closer to him and make him more engaged in a poetic happening. The goal of the study (based on the evidence of cubo-futurist public performances) is to describe a scandal as a communicative script, a frame, identify a potential addressee, single out reception profiles and analyse communication orientations underlying those profiles. Drawing on the understanding of a literary scandal suggested by Reitblat, we trace a connection between a scandal and the public (recipients). According to Warner, the public are people actively participating in an event. Participatory strategies of the cubo-futurists public could be narrowed down to three types of reception: a sceptic, a critic, and a potential ally. Using the speech act theory (Austin, Derrida) and the actor-network theory (Callon’s opposition of framing and overflowing), we analyse how the performative utterance functions in a given context. We show how the performative utterances carrying a seed of a potential scandal were construed (or could have been construed). The article analyses the interpretation of a scandal and communicative strategies chosen by recipients. While the critic prefers to frame the utterance in a predictable way by placing it into a fixed context and literally interpreting the utterance, the ally, on the contrary, is open to a variety of contexts and is ready to participate in a play of the pragmatic unfolding of an utterance. The latter type of reception underlies the possibility of the recipient’s creative engagement with a communicative experiment of the avant-garde.
format	article
author	Anna V. Shvets
author_facet	Anna V. Shvets
author_sort	Anna V. Shvets
title	Literary scandal in cubo-futurism poetics and the communicative behaviour of recipients
title_short	Literary scandal in cubo-futurism poetics and the communicative behaviour of recipients
title_full	Literary scandal in cubo-futurism poetics and the communicative behaviour of recipients
title_fullStr	Literary scandal in cubo-futurism poetics and the communicative behaviour of recipients
title_full_unstemmed	Literary scandal in cubo-futurism poetics and the communicative behaviour of recipients
title_sort	literary scandal in cubo-futurism poetics and the communicative behaviour of recipients
publisher	Immanuel Kant Baltic Federal University
publishDate	2021
url	https://doaj.org/article/be9efa7e8ded44059d8607ecfd52487e
work_keys_str_mv	AT annavshvets literaryscandalincubofuturismpoeticsandthecommunicativebehaviourofrecipients
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Literary scandal in cubo-futurism poetics and the communicative behaviour of recipients

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