THE CONCEPT OF MULTI-LEVEL MARKETING FOR INNOVATIVE STARTUP
The article deals with the problem of develop and lead out an innovative product to the market. Every innovative startup passes by development a set of stages, from research of new technology to market growth and assortment expansion. All stages of development contain inherent marketing actions, whi...
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| Format: | article |
| Langue: | RU |
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Publishing House of the State University of Management
2017
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| Accès en ligne: | https://doaj.org/article/bffb4b4d5580437b8d29b87d936ed45b |
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