THE EFFECTS OF CONSUMER INNOVATIVENESS AND EXTENDED TECHNOLOGY ACCEPTANCE MODEL ON ADOPTION E-CRM SERVICES WHICH APPLIED TO BANKING SECTOR

Banking is one of the most heavily sectors used E-CRM strategies. E-CRM offers opportunities to banks to set up customer focused relationships and to provide right services at the right time. The systems that require the use of technologies such as E-CRM, however, should be adopted by users. It is i...

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Autores principales:	Enes Emre BAŞAR, Şükrü YAPRAKLI
Formato:	article
Lenguaje:	DE EN FR TR
Publicado:	Fırat University 2019
Materias:	e crm, consumer innovativeness, extended technology acceptance model (e tam) Social Sciences H Social sciences (General) H1-99
Acceso en línea:	https://doaj.org/article/c016c59ebe3040fd91682f49cdb2842e
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spelling	oai:doaj.org-article:c016c59ebe3040fd91682f49cdb2842e2021-11-24T09:21:01ZTHE EFFECTS OF CONSUMER INNOVATIVENESS AND EXTENDED TECHNOLOGY ACCEPTANCE MODEL ON ADOPTION E-CRM SERVICES WHICH APPLIED TO BANKING SECTOR2148-416310.9761/JASSS1400https://doaj.org/article/c016c59ebe3040fd91682f49cdb2842e2019-08-01T00:00:00Zhttps://jasstudies.com/index.jsp?mod=tammetin&makaleadi=1400762393_08Ba%C5%9FarEnesEmre-vd-149-180.pdf&key=26773https://doaj.org/toc/2148-4163Banking is one of the most heavily sectors used E-CRM strategies. E-CRM offers opportunities to banks to set up customer focused relationships and to provide right services at the right time. The systems that require the use of technologies such as E-CRM, however, should be adopted by users. It is important for the firms to be specified the effective components in adopting E-CRM services with regards to improve these services and reach the large masses. InEnes Emre BAŞARŞükrü YAPRAKLIFırat Universityarticleecrm, consumer innovativeness, extended technology acceptance model (etam)Social SciencesHSocial sciences (General)H1-99DEENFRTRJournal of Academic Social Science Studies , Vol 6, Iss 21, Pp 149-180 (2019)
institution	DOAJ
collection	DOAJ
language	DE EN FR TR
topic	e crm, consumer innovativeness, extended technology acceptance model (e tam) Social Sciences H Social sciences (General) H1-99
spellingShingle	e crm, consumer innovativeness, extended technology acceptance model (e tam) Social Sciences H Social sciences (General) H1-99 Enes Emre BAŞAR Şükrü YAPRAKLI THE EFFECTS OF CONSUMER INNOVATIVENESS AND EXTENDED TECHNOLOGY ACCEPTANCE MODEL ON ADOPTION E-CRM SERVICES WHICH APPLIED TO BANKING SECTOR
description	Banking is one of the most heavily sectors used E-CRM strategies. E-CRM offers opportunities to banks to set up customer focused relationships and to provide right services at the right time. The systems that require the use of technologies such as E-CRM, however, should be adopted by users. It is important for the firms to be specified the effective components in adopting E-CRM services with regards to improve these services and reach the large masses. In
format	article
author	Enes Emre BAŞAR Şükrü YAPRAKLI
author_facet	Enes Emre BAŞAR Şükrü YAPRAKLI
author_sort	Enes Emre BAŞAR
title	THE EFFECTS OF CONSUMER INNOVATIVENESS AND EXTENDED TECHNOLOGY ACCEPTANCE MODEL ON ADOPTION E-CRM SERVICES WHICH APPLIED TO BANKING SECTOR
title_short	THE EFFECTS OF CONSUMER INNOVATIVENESS AND EXTENDED TECHNOLOGY ACCEPTANCE MODEL ON ADOPTION E-CRM SERVICES WHICH APPLIED TO BANKING SECTOR
title_full	THE EFFECTS OF CONSUMER INNOVATIVENESS AND EXTENDED TECHNOLOGY ACCEPTANCE MODEL ON ADOPTION E-CRM SERVICES WHICH APPLIED TO BANKING SECTOR
title_fullStr	THE EFFECTS OF CONSUMER INNOVATIVENESS AND EXTENDED TECHNOLOGY ACCEPTANCE MODEL ON ADOPTION E-CRM SERVICES WHICH APPLIED TO BANKING SECTOR
title_full_unstemmed	THE EFFECTS OF CONSUMER INNOVATIVENESS AND EXTENDED TECHNOLOGY ACCEPTANCE MODEL ON ADOPTION E-CRM SERVICES WHICH APPLIED TO BANKING SECTOR
title_sort	effects of consumer innovativeness and extended technology acceptance model on adoption e-crm services which applied to banking sector
publisher	Fırat University
publishDate	2019
url	https://doaj.org/article/c016c59ebe3040fd91682f49cdb2842e
work_keys_str_mv	AT enesemrebasar theeffectsofconsumerinnovativenessandextendedtechnologyacceptancemodelonadoptionecrmserviceswhichappliedtobankingsector AT sukruyaprakli theeffectsofconsumerinnovativenessandextendedtechnologyacceptancemodelonadoptionecrmserviceswhichappliedtobankingsector AT enesemrebasar effectsofconsumerinnovativenessandextendedtechnologyacceptancemodelonadoptionecrmserviceswhichappliedtobankingsector AT sukruyaprakli effectsofconsumerinnovativenessandextendedtechnologyacceptancemodelonadoptionecrmserviceswhichappliedtobankingsector
_version_	1718415318152380416

THE EFFECTS OF CONSUMER INNOVATIVENESS AND EXTENDED TECHNOLOGY ACCEPTANCE MODEL ON ADOPTION E-CRM SERVICES WHICH APPLIED TO BANKING SECTOR

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