Differences in open innovation practices between headquarters and subsidiaries in the automotive industry: The French case

Open Innovation (OI) is a growing trend as a practice to improve the Product Development Process (PDP). It is changing the way companies create new products and technology. The automotive industry is not an exception to that trend. This industry began to implement this concept many years ago but not...

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Autores principales: Marina Borges Martins, Paulo Carlos Kaminski
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Lenguaje:EN
Publicado: Taylor & Francis Group 2019
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Acceso en línea:https://doaj.org/article/c243cf480f4d46a0ba1f852edaba17af
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spelling oai:doaj.org-article:c243cf480f4d46a0ba1f852edaba17af2021-11-04T15:51:56ZDifferences in open innovation practices between headquarters and subsidiaries in the automotive industry: The French case2331-191610.1080/23311916.2019.1684806https://doaj.org/article/c243cf480f4d46a0ba1f852edaba17af2019-01-01T00:00:00Zhttp://dx.doi.org/10.1080/23311916.2019.1684806https://doaj.org/toc/2331-1916Open Innovation (OI) is a growing trend as a practice to improve the Product Development Process (PDP). It is changing the way companies create new products and technology. The automotive industry is not an exception to that trend. This industry began to implement this concept many years ago but not in a homogeneous way. Now, more than ever, innovation is playing a vital role in this industry due to the technological revolution it is facing, and new innovation tools are needed. This study aims to compare OI practices in the PDP of French companies at their headquarters and at their subsidiaries located in Brazil. It presents multiple case studies based on interviews with experienced professionals from four different companies. Public documents were also used in the analysis of the innovation process in these companies. A literature review of PDP and OI is presented to ground the questions that guided these interviews. This study reveals that, in addition to stronger technology development, headquarters in France have more structured OI practices than subsidiaries in Brazil. It was found that automakers in Brazil perform some OI practices while suppliers have few to no product development. Furthermore, in both countries and industries, outside-in OI practices are much more common than inside-out ones.Marina Borges MartinsPaulo Carlos KaminskiTaylor & Francis Grouparticleopen innovationproduct developmentautomotive industryinnovation managementEngineering (General). Civil engineering (General)TA1-2040ENCogent Engineering, Vol 6, Iss 1 (2019)
institution DOAJ
collection DOAJ
language EN
topic open innovation
product development
automotive industry
innovation management
Engineering (General). Civil engineering (General)
TA1-2040
spellingShingle open innovation
product development
automotive industry
innovation management
Engineering (General). Civil engineering (General)
TA1-2040
Marina Borges Martins
Paulo Carlos Kaminski
Differences in open innovation practices between headquarters and subsidiaries in the automotive industry: The French case
description Open Innovation (OI) is a growing trend as a practice to improve the Product Development Process (PDP). It is changing the way companies create new products and technology. The automotive industry is not an exception to that trend. This industry began to implement this concept many years ago but not in a homogeneous way. Now, more than ever, innovation is playing a vital role in this industry due to the technological revolution it is facing, and new innovation tools are needed. This study aims to compare OI practices in the PDP of French companies at their headquarters and at their subsidiaries located in Brazil. It presents multiple case studies based on interviews with experienced professionals from four different companies. Public documents were also used in the analysis of the innovation process in these companies. A literature review of PDP and OI is presented to ground the questions that guided these interviews. This study reveals that, in addition to stronger technology development, headquarters in France have more structured OI practices than subsidiaries in Brazil. It was found that automakers in Brazil perform some OI practices while suppliers have few to no product development. Furthermore, in both countries and industries, outside-in OI practices are much more common than inside-out ones.
format article
author Marina Borges Martins
Paulo Carlos Kaminski
author_facet Marina Borges Martins
Paulo Carlos Kaminski
author_sort Marina Borges Martins
title Differences in open innovation practices between headquarters and subsidiaries in the automotive industry: The French case
title_short Differences in open innovation practices between headquarters and subsidiaries in the automotive industry: The French case
title_full Differences in open innovation practices between headquarters and subsidiaries in the automotive industry: The French case
title_fullStr Differences in open innovation practices between headquarters and subsidiaries in the automotive industry: The French case
title_full_unstemmed Differences in open innovation practices between headquarters and subsidiaries in the automotive industry: The French case
title_sort differences in open innovation practices between headquarters and subsidiaries in the automotive industry: the french case
publisher Taylor & Francis Group
publishDate 2019
url https://doaj.org/article/c243cf480f4d46a0ba1f852edaba17af
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AT paulocarloskaminski differencesinopeninnovationpracticesbetweenheadquartersandsubsidiariesintheautomotiveindustrythefrenchcase
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