Ecological Engineering for Rice Insect Pest Management: The Need to Communicate Widely, Improve Farmers’ Ecological Literacy and Policy Reforms to Sustain Adoption
Ecological engineering (EE) involves the design and management of human systems based on ecological principles to maximize ecosystem services and minimize external inputs. Pest management strategies have been developed but farmer adoption is lacking and unsustainable. EE practices need to be sociall...
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2021
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oai:doaj.org-article:c37345647a704ec996b8dc925cf554662021-11-25T16:06:53ZEcological Engineering for Rice Insect Pest Management: The Need to Communicate Widely, Improve Farmers’ Ecological Literacy and Policy Reforms to Sustain Adoption10.3390/agronomy111122082073-4395https://doaj.org/article/c37345647a704ec996b8dc925cf554662021-10-01T00:00:00Zhttps://www.mdpi.com/2073-4395/11/11/2208https://doaj.org/toc/2073-4395Ecological engineering (EE) involves the design and management of human systems based on ecological principles to maximize ecosystem services and minimize external inputs. Pest management strategies have been developed but farmer adoption is lacking and unsustainable. EE practices need to be socially acceptable and it requires shifts in social norms of rice farmers. In many countries where pesticides are being marketed as “fast moving consumer goods” (FMCG) it is a big challenge to shift farmers’ loss-averse attitudes. Reforms in pesticide marketing policies are required. An entertainment education TV series was able to reach wider audience to improve farmers’ ecological literacy, shifting beliefs and practices. To sustain adoption of ecologically based practices organizational structures, incentives systems and communication strategies to support the new norms and practices are needed.Kong-Luen HeongZhong-Xian LuHo-Van ChienMonina EscaladaJosef SetteleZeng-Rong ZhuJia-An ChengMDPI AGarticleecological engineeringentertainment-educationadoptionsustainabilityrice insect pest managementrice farmersAgricultureSENAgronomy, Vol 11, Iss 2208, p 2208 (2021) |
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ecological engineering entertainment-education adoption sustainability rice insect pest management rice farmers Agriculture S |
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ecological engineering entertainment-education adoption sustainability rice insect pest management rice farmers Agriculture S Kong-Luen Heong Zhong-Xian Lu Ho-Van Chien Monina Escalada Josef Settele Zeng-Rong Zhu Jia-An Cheng Ecological Engineering for Rice Insect Pest Management: The Need to Communicate Widely, Improve Farmers’ Ecological Literacy and Policy Reforms to Sustain Adoption |
description |
Ecological engineering (EE) involves the design and management of human systems based on ecological principles to maximize ecosystem services and minimize external inputs. Pest management strategies have been developed but farmer adoption is lacking and unsustainable. EE practices need to be socially acceptable and it requires shifts in social norms of rice farmers. In many countries where pesticides are being marketed as “fast moving consumer goods” (FMCG) it is a big challenge to shift farmers’ loss-averse attitudes. Reforms in pesticide marketing policies are required. An entertainment education TV series was able to reach wider audience to improve farmers’ ecological literacy, shifting beliefs and practices. To sustain adoption of ecologically based practices organizational structures, incentives systems and communication strategies to support the new norms and practices are needed. |
format |
article |
author |
Kong-Luen Heong Zhong-Xian Lu Ho-Van Chien Monina Escalada Josef Settele Zeng-Rong Zhu Jia-An Cheng |
author_facet |
Kong-Luen Heong Zhong-Xian Lu Ho-Van Chien Monina Escalada Josef Settele Zeng-Rong Zhu Jia-An Cheng |
author_sort |
Kong-Luen Heong |
title |
Ecological Engineering for Rice Insect Pest Management: The Need to Communicate Widely, Improve Farmers’ Ecological Literacy and Policy Reforms to Sustain Adoption |
title_short |
Ecological Engineering for Rice Insect Pest Management: The Need to Communicate Widely, Improve Farmers’ Ecological Literacy and Policy Reforms to Sustain Adoption |
title_full |
Ecological Engineering for Rice Insect Pest Management: The Need to Communicate Widely, Improve Farmers’ Ecological Literacy and Policy Reforms to Sustain Adoption |
title_fullStr |
Ecological Engineering for Rice Insect Pest Management: The Need to Communicate Widely, Improve Farmers’ Ecological Literacy and Policy Reforms to Sustain Adoption |
title_full_unstemmed |
Ecological Engineering for Rice Insect Pest Management: The Need to Communicate Widely, Improve Farmers’ Ecological Literacy and Policy Reforms to Sustain Adoption |
title_sort |
ecological engineering for rice insect pest management: the need to communicate widely, improve farmers’ ecological literacy and policy reforms to sustain adoption |
publisher |
MDPI AG |
publishDate |
2021 |
url |
https://doaj.org/article/c37345647a704ec996b8dc925cf55466 |
work_keys_str_mv |
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