Negócios Sociais em Foco: O caso da Yunus Social Business

In a global context marked by instability and crisis, the exclusively economicist approach of organizations is questioned, since profit-driven companies end up contributing to the aggravation of concentration of power and wealth and to the deepening of inequalities, poverty and Ambiental degradation...

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Autores principales:	Lilian de Lima Pires, Luís Miguel Luzio dos Santos, Nicole Cerci Mostagi
Formato:	article
Lenguaje:	PT
Publicado:	Universidade Regional do Noroeste do Estado do Rio Grande do Sul 2019
Materias:	social business yunus social business crisis inequalities Economic growth, development, planning HD72-88
Acceso en línea:	https://doi.org/10.21527/2237-6453.2019.47.102-119 https://doaj.org/article/c740c7dd6ddb48c983a7315459a93db7
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spelling	oai:doaj.org-article:c740c7dd6ddb48c983a7315459a93db72021-11-11T15:16:09ZNegócios Sociais em Foco: O caso da Yunus Social Business1678-48552237-6453https://doi.org/10.21527/2237-6453.2019.47.102-119https://doaj.org/article/c740c7dd6ddb48c983a7315459a93db72019-01-01T00:00:00Zhttp://www.redalyc.org/articulo.oa?id=75259282009https://doaj.org/toc/1678-4855https://doaj.org/toc/2237-6453In a global context marked by instability and crisis, the exclusively economicist approach of organizations is questioned, since profit-driven companies end up contributing to the aggravation of concentration of power and wealth and to the deepening of inequalities, poverty and Ambiental degradation. When considering the relevance of the role of organizations in contemporary society, the importance of understanding organizational models capable of contributing to the mitigation of current social problems emerges. The focus of this article are ventures whose main purpose is to solve a social problem using business methods. Thus, this article aims to describe the social business accelerator Yunus Social Business (YSB) and its way of acting in the global context. We chose a qualitative exploratory and descriptive approach with the use of documentary analysis. The ways in which these ventures are described, their areas of action and some results achieved are described. The relevance of the YSB is recognized, however, it is problematic if the social business operations follow a palliative logic, contributing locally to the mitigation of social problems without changing the same structures causing such crises.Lilian de Lima PiresLuís Miguel Luzio dos SantosNicole Cerci MostagiUniversidade Regional do Noroeste do Estado do Rio Grande do Sularticlesocial businessyunus social businesscrisisinequalitiesEconomic growth, development, planningHD72-88PTDesenvolvimento em Questão, Vol 17, Iss 47 (2019)
institution	DOAJ
collection	DOAJ
language	PT
topic	social business yunus social business crisis inequalities Economic growth, development, planning HD72-88
spellingShingle	social business yunus social business crisis inequalities Economic growth, development, planning HD72-88 Lilian de Lima Pires Luís Miguel Luzio dos Santos Nicole Cerci Mostagi Negócios Sociais em Foco: O caso da Yunus Social Business
description	In a global context marked by instability and crisis, the exclusively economicist approach of organizations is questioned, since profit-driven companies end up contributing to the aggravation of concentration of power and wealth and to the deepening of inequalities, poverty and Ambiental degradation. When considering the relevance of the role of organizations in contemporary society, the importance of understanding organizational models capable of contributing to the mitigation of current social problems emerges. The focus of this article are ventures whose main purpose is to solve a social problem using business methods. Thus, this article aims to describe the social business accelerator Yunus Social Business (YSB) and its way of acting in the global context. We chose a qualitative exploratory and descriptive approach with the use of documentary analysis. The ways in which these ventures are described, their areas of action and some results achieved are described. The relevance of the YSB is recognized, however, it is problematic if the social business operations follow a palliative logic, contributing locally to the mitigation of social problems without changing the same structures causing such crises.
format	article
author	Lilian de Lima Pires Luís Miguel Luzio dos Santos Nicole Cerci Mostagi
author_facet	Lilian de Lima Pires Luís Miguel Luzio dos Santos Nicole Cerci Mostagi
author_sort	Lilian de Lima Pires
title	Negócios Sociais em Foco: O caso da Yunus Social Business
title_short	Negócios Sociais em Foco: O caso da Yunus Social Business
title_full	Negócios Sociais em Foco: O caso da Yunus Social Business
title_fullStr	Negócios Sociais em Foco: O caso da Yunus Social Business
title_full_unstemmed	Negócios Sociais em Foco: O caso da Yunus Social Business
title_sort	negócios sociais em foco: o caso da yunus social business
publisher	Universidade Regional do Noroeste do Estado do Rio Grande do Sul
publishDate	2019
url	https://doi.org/10.21527/2237-6453.2019.47.102-119 https://doaj.org/article/c740c7dd6ddb48c983a7315459a93db7
work_keys_str_mv	AT liliandelimapires negociossociaisemfocoocasodayunussocialbusiness AT luismiguelluziodossantos negociossociaisemfocoocasodayunussocialbusiness AT nicolecercimostagi negociossociaisemfocoocasodayunussocialbusiness
_version_	1718435845297405952

Negócios Sociais em Foco: O caso da Yunus Social Business

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