About the internet use in olive oil commercializacion. Sectorial analysis in Catalonia

Cooperatives are organizations with great economic and social presence in Spain, and have a great influence on the rural economy. The main objective of this work is the analysis of the ICT uses by agribusiness cooperatives, focusing on the olive oil production to determine the main factors that infl...

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Autores principales:	Eduard Cristóbal Fransi, Yolanda Montegut Salla, Maria Jesús Gómez Adillón
Formato:	article
Lenguaje:	EN ES
Publicado:	AECOOP Escuela de Estudios Cooperativos 2015
Materias:	cooperativa aceite de oliva Internet comercio electrónico marketing agroalimentario Economics as a science HB71-74
Acceso en línea:	https://doaj.org/article/c7e2afa6f23b430cb813eb24690cf8e7
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id	oai:doaj.org-article:c7e2afa6f23b430cb813eb24690cf8e7
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spelling	oai:doaj.org-article:c7e2afa6f23b430cb813eb24690cf8e72021-11-12T13:14:37ZAbout the internet use in olive oil commercializacion. Sectorial analysis in Catalonia1135-66181885-803110.5209/rev_REVE.2016.v121.51308https://doaj.org/article/c7e2afa6f23b430cb813eb24690cf8e72015-09-01T00:00:00Zhttp://revistas.ucm.es/index.php/REVE/article/view/51308https://doaj.org/toc/1135-6618https://doaj.org/toc/1885-8031Cooperatives are organizations with great economic and social presence in Spain, and have a great influence on the rural economy. The main objective of this work is the analysis of the ICT uses by agribusiness cooperatives, focusing on the olive oil production to determine the main factors that influence in its behavior on the Web. In the present paper their websites are analyzed and determined what kind of information provides both general data as marketing. From the results, we search the possible relationship between the size of the cooperative, its export activity or ecommerce activity, using logistic regression. In this way we can know whether the implementation of new technologies in cooperatives really possible to develop an optimal economic activity.Eduard Cristóbal FransiYolanda Montegut SallaMaria Jesús Gómez AdillónAECOOP Escuela de Estudios Cooperativosarticlecooperativaaceite de olivaInternetcomercio electrónicomarketing agroalimentarioEconomics as a scienceHB71-74ENESRevista de Estudios Cooperativos, Vol 121, Iss 0, Pp 33-61 (2015)
institution	DOAJ
collection	DOAJ
language	EN ES
topic	cooperativa aceite de oliva Internet comercio electrónico marketing agroalimentario Economics as a science HB71-74
spellingShingle	cooperativa aceite de oliva Internet comercio electrónico marketing agroalimentario Economics as a science HB71-74 Eduard Cristóbal Fransi Yolanda Montegut Salla Maria Jesús Gómez Adillón About the internet use in olive oil commercializacion. Sectorial analysis in Catalonia
description	Cooperatives are organizations with great economic and social presence in Spain, and have a great influence on the rural economy. The main objective of this work is the analysis of the ICT uses by agribusiness cooperatives, focusing on the olive oil production to determine the main factors that influence in its behavior on the Web. In the present paper their websites are analyzed and determined what kind of information provides both general data as marketing. From the results, we search the possible relationship between the size of the cooperative, its export activity or ecommerce activity, using logistic regression. In this way we can know whether the implementation of new technologies in cooperatives really possible to develop an optimal economic activity.
format	article
author	Eduard Cristóbal Fransi Yolanda Montegut Salla Maria Jesús Gómez Adillón
author_facet	Eduard Cristóbal Fransi Yolanda Montegut Salla Maria Jesús Gómez Adillón
author_sort	Eduard Cristóbal Fransi
title	About the internet use in olive oil commercializacion. Sectorial analysis in Catalonia
title_short	About the internet use in olive oil commercializacion. Sectorial analysis in Catalonia
title_full	About the internet use in olive oil commercializacion. Sectorial analysis in Catalonia
title_fullStr	About the internet use in olive oil commercializacion. Sectorial analysis in Catalonia
title_full_unstemmed	About the internet use in olive oil commercializacion. Sectorial analysis in Catalonia
title_sort	about the internet use in olive oil commercializacion. sectorial analysis in catalonia
publisher	AECOOP Escuela de Estudios Cooperativos
publishDate	2015
url	https://doaj.org/article/c7e2afa6f23b430cb813eb24690cf8e7
work_keys_str_mv	AT eduardcristobalfransi abouttheinternetuseinoliveoilcommercializacionsectorialanalysisincatalonia AT yolandamontegutsalla abouttheinternetuseinoliveoilcommercializacionsectorialanalysisincatalonia AT mariajesusgomezadillon abouttheinternetuseinoliveoilcommercializacionsectorialanalysisincatalonia
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About the internet use in olive oil commercializacion. Sectorial analysis in Catalonia

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