Suicide on YouTube:Factors engaging viewers to a selection of suicide-themed videos.

Visual social media platforms can function as both facilitators and intervenors of concerning behaviors. This study focused on one of the health concerns worldwide, a leading cause of death related to mental health-suicide-in the context of a dominant visual social media platform, YouTube. This stud...

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Autores principales:	Eun Ji Jung, Seongcheol Kim
Formato:	article
Lenguaje:	EN
Publicado:	Public Library of Science (PLoS) 2021
Materias:	Medicine R Science Q
Acceso en línea:	https://doaj.org/article/cb179b8c51ae4c0f8419c9504ded1929
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spelling	oai:doaj.org-article:cb179b8c51ae4c0f8419c9504ded19292021-12-02T20:07:10ZSuicide on YouTube:Factors engaging viewers to a selection of suicide-themed videos.1932-620310.1371/journal.pone.0252796https://doaj.org/article/cb179b8c51ae4c0f8419c9504ded19292021-01-01T00:00:00Zhttps://doi.org/10.1371/journal.pone.0252796https://doaj.org/toc/1932-6203Visual social media platforms can function as both facilitators and intervenors of concerning behaviors. This study focused on one of the health concerns worldwide, a leading cause of death related to mental health-suicide-in the context of a dominant visual social media platform, YouTube. This study employed content analysis method to identify the factors predicting viewer responses to suicide-themed content from the perspectives of who's, what's, and how's of suicide-themed videos. The results of the hierarchical multiple regression showed that the characteristics of content provider and content expression were more significant predictors of viewer engagement than were the characteristics of the message. These findings have implications for not only platform service providers but also diverse groups of individuals who participate in online discussions on suicide. YouTube has the potential to function as a locus for open discussion, education, collective coping, and even the diagnosis of suicidal ideation.Eun Ji JungSeongcheol KimPublic Library of Science (PLoS)articleMedicineRScienceQENPLoS ONE, Vol 16, Iss 6, p e0252796 (2021)
institution	DOAJ
collection	DOAJ
language	EN
topic	Medicine R Science Q
spellingShingle	Medicine R Science Q Eun Ji Jung Seongcheol Kim Suicide on YouTube:Factors engaging viewers to a selection of suicide-themed videos.
description	Visual social media platforms can function as both facilitators and intervenors of concerning behaviors. This study focused on one of the health concerns worldwide, a leading cause of death related to mental health-suicide-in the context of a dominant visual social media platform, YouTube. This study employed content analysis method to identify the factors predicting viewer responses to suicide-themed content from the perspectives of who's, what's, and how's of suicide-themed videos. The results of the hierarchical multiple regression showed that the characteristics of content provider and content expression were more significant predictors of viewer engagement than were the characteristics of the message. These findings have implications for not only platform service providers but also diverse groups of individuals who participate in online discussions on suicide. YouTube has the potential to function as a locus for open discussion, education, collective coping, and even the diagnosis of suicidal ideation.
format	article
author	Eun Ji Jung Seongcheol Kim
author_facet	Eun Ji Jung Seongcheol Kim
author_sort	Eun Ji Jung
title	Suicide on YouTube:Factors engaging viewers to a selection of suicide-themed videos.
title_short	Suicide on YouTube:Factors engaging viewers to a selection of suicide-themed videos.
title_full	Suicide on YouTube:Factors engaging viewers to a selection of suicide-themed videos.
title_fullStr	Suicide on YouTube:Factors engaging viewers to a selection of suicide-themed videos.
title_full_unstemmed	Suicide on YouTube:Factors engaging viewers to a selection of suicide-themed videos.
title_sort	suicide on youtube:factors engaging viewers to a selection of suicide-themed videos.
publisher	Public Library of Science (PLoS)
publishDate	2021
url	https://doaj.org/article/cb179b8c51ae4c0f8419c9504ded1929
work_keys_str_mv	AT eunjijung suicideonyoutubefactorsengagingviewerstoaselectionofsuicidethemedvideos AT seongcheolkim suicideonyoutubefactorsengagingviewerstoaselectionofsuicidethemedvideos
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Suicide on YouTube:Factors engaging viewers to a selection of suicide-themed videos.

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