Strategic Analysis of the State of the Market of Confectionery Products

Strategic Analysis of the State of the Market of Confectionery Products

The article discusses approaches to the definition of strategy, strategic analysis, classification of the confectionery, and industry confectionery. The authors examine the characteristics of the current state of the market of confectionery products, confectionery market volume, per capita consumpti...

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Autores principales: Larisa Nshanovna Ashalyan, Robert Sergeevich Zebelyan, Tatiana Vladimirovna Shuruhina
Formato: article
Lenguaje:EN
RU
Publicado: North-West institute of management of the Russian Presidential Academy of National Economy and Public Administration 2018
Materias:
cтратегия
otsw-анализ рынка кондитерских изделий
strategy
strategic analysis
confectionery industry
classification of confectionery
confectionery market
the structure of the market of confectionery products
import and export of confectionery per capita consumption of confectionery products
otsw - analysis of the market of confectionery products
Political institutions and public administration (General)
JF20-2112
Acceso en línea:https://doaj.org/article/cb1f37a087ac4895b8d7826d3151b659
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