Visual Language of Javanese Script on Shoe Design as Cultural Identity
Various culture in Indonesia is slowly being forgotten by the majority, for people now uses another way of communication to deliver the message from one person to another. One of the examples that could see is the usage of Javanese script or usually called Hanacaraka. Therefore, studying the visual...
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Pusat Penerbitan ISI Surakarta
2021
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oai:doaj.org-article:cc28e02a3c8142a4835ee42eba76c1e02021-11-27T09:24:56ZVisual Language of Javanese Script on Shoe Design as Cultural Identity1410-97002655-915310.33153/glr.v19i2.3951https://doaj.org/article/cc28e02a3c8142a4835ee42eba76c1e02021-12-01T00:00:00Zhttps://jurnal.isi-ska.ac.id/index.php/gelar/article/view/3951https://doaj.org/toc/1410-9700https://doaj.org/toc/2655-9153Various culture in Indonesia is slowly being forgotten by the majority, for people now uses another way of communication to deliver the message from one person to another. One of the examples that could see is the usage of Javanese script or usually called Hanacaraka. Therefore, studying the visual language of shoe design from Flymax Indonesia case study will help the public to understand how urgent creative cultural product is. This research uses qualitative research regarding the case study based on the in-depth interview through the owner of Flymax Indonesia and visual language analysis regarding the visuals. This study has implications for the creative industry practitioners in conveying visual language and impacting methods in developing creative products by including cultural elements in popular products. From Flymax study case, implementing cultural to modern shoes is to strengthen cultural identity, user identity, and local brand identity, moreover supporting local economic growth and cultural preservation.Cynthia Ayu PurnomoSoteria Adia MahanaimFang-ying Riva LoViqi ArdaniahPeter ArdhiantoPusat Penerbitan ISI Surakartaarticlepreservation, hanacaraka. cultural asset, visual identiy, javanese languangeFine ArtsNIDGelar: Jurnal Seni Budaya, Vol 19, Iss 2, Pp 105-113 (2021) |
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preservation, hanacaraka. cultural asset, visual identiy, javanese languange Fine Arts N |
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preservation, hanacaraka. cultural asset, visual identiy, javanese languange Fine Arts N Cynthia Ayu Purnomo Soteria Adia Mahanaim Fang-ying Riva Lo Viqi Ardaniah Peter Ardhianto Visual Language of Javanese Script on Shoe Design as Cultural Identity |
description |
Various culture in Indonesia is slowly being forgotten by the majority, for people now uses another way of communication to deliver the message from one person to another. One of the examples that could see is the usage of Javanese script or usually called Hanacaraka. Therefore, studying the visual language of shoe design from Flymax Indonesia case study will help the public to understand how urgent creative cultural product is. This research uses qualitative research regarding the case study based on the in-depth interview through the owner of Flymax Indonesia and visual language analysis regarding the visuals. This study has implications for the creative industry practitioners in conveying visual language and impacting methods in developing creative products by including cultural elements in popular products. From Flymax study case, implementing cultural to modern shoes is to strengthen cultural identity, user identity, and local brand identity, moreover supporting local economic growth and cultural preservation. |
format |
article |
author |
Cynthia Ayu Purnomo Soteria Adia Mahanaim Fang-ying Riva Lo Viqi Ardaniah Peter Ardhianto |
author_facet |
Cynthia Ayu Purnomo Soteria Adia Mahanaim Fang-ying Riva Lo Viqi Ardaniah Peter Ardhianto |
author_sort |
Cynthia Ayu Purnomo |
title |
Visual Language of Javanese Script on Shoe Design as Cultural Identity |
title_short |
Visual Language of Javanese Script on Shoe Design as Cultural Identity |
title_full |
Visual Language of Javanese Script on Shoe Design as Cultural Identity |
title_fullStr |
Visual Language of Javanese Script on Shoe Design as Cultural Identity |
title_full_unstemmed |
Visual Language of Javanese Script on Shoe Design as Cultural Identity |
title_sort |
visual language of javanese script on shoe design as cultural identity |
publisher |
Pusat Penerbitan ISI Surakarta |
publishDate |
2021 |
url |
https://doaj.org/article/cc28e02a3c8142a4835ee42eba76c1e0 |
work_keys_str_mv |
AT cynthiaayupurnomo visuallanguageofjavanesescriptonshoedesignasculturalidentity AT soteriaadiamahanaim visuallanguageofjavanesescriptonshoedesignasculturalidentity AT fangyingrivalo visuallanguageofjavanesescriptonshoedesignasculturalidentity AT viqiardaniah visuallanguageofjavanesescriptonshoedesignasculturalidentity AT peterardhianto visuallanguageofjavanesescriptonshoedesignasculturalidentity |
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1718409074750521344 |