Efficiency Analysis and Smoked Fish Business Development Strategy in Kendal Regency

MSME was proven to have a positive impact on economic growth, thus MSME’s business needs to become sustainable. MSME’s business sustainability is determined by the MSME’s ability to manage their profit efficiency and develop their business strategy. This study aims to examine the profit efficiency o...

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Autores principales: Sasana Hadi, Novitaningtyas Ivo, Setyaningsih Yuliani
Formato: article
Lenguaje:EN
FR
Publicado: EDP Sciences 2021
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Acceso en línea:https://doaj.org/article/ccadced302ff45e9ac80e0b2ed731111
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spelling oai:doaj.org-article:ccadced302ff45e9ac80e0b2ed7311112021-11-08T15:19:57ZEfficiency Analysis and Smoked Fish Business Development Strategy in Kendal Regency2267-124210.1051/e3sconf/202131705007https://doaj.org/article/ccadced302ff45e9ac80e0b2ed7311112021-01-01T00:00:00Zhttps://www.e3s-conferences.org/articles/e3sconf/pdf/2021/93/e3sconf_icenis2021_05007.pdfhttps://doaj.org/toc/2267-1242MSME was proven to have a positive impact on economic growth, thus MSME’s business needs to become sustainable. MSME’s business sustainability is determined by the MSME’s ability to manage their profit efficiency and develop their business strategy. This study aims to examine the profit efficiency of the smoked fish business as one of MSMEs and the BUMDes development strategy in coastal community Tambaksari, Kendal Regency. The quantitative approach was conducted in this study. Primary data from 30 smoked fish entrepreneurs and 3 key person of BUMDes were collected by interview and questionnaire, then analyzed with Stochastic Translog Profit Frontier Analysis and Analytic Hierarchy Process (AHP). The results show that the efficiency of the smoked fish business still low due to age and education of the human resources. In addition, the propose strategies for develop the BUMDes are managerial training, comparative studies, and coordination with stakeholders in improving performance. The implication of this study is useful for smoked fish entrepreneurs and BUMDes to increase profit efficienct and develop strategy in order to make the business sustainable.Sasana HadiNovitaningtyas IvoSetyaningsih YulianiEDP SciencesarticleEnvironmental sciencesGE1-350ENFRE3S Web of Conferences, Vol 317, p 05007 (2021)
institution DOAJ
collection DOAJ
language EN
FR
topic Environmental sciences
GE1-350
spellingShingle Environmental sciences
GE1-350
Sasana Hadi
Novitaningtyas Ivo
Setyaningsih Yuliani
Efficiency Analysis and Smoked Fish Business Development Strategy in Kendal Regency
description MSME was proven to have a positive impact on economic growth, thus MSME’s business needs to become sustainable. MSME’s business sustainability is determined by the MSME’s ability to manage their profit efficiency and develop their business strategy. This study aims to examine the profit efficiency of the smoked fish business as one of MSMEs and the BUMDes development strategy in coastal community Tambaksari, Kendal Regency. The quantitative approach was conducted in this study. Primary data from 30 smoked fish entrepreneurs and 3 key person of BUMDes were collected by interview and questionnaire, then analyzed with Stochastic Translog Profit Frontier Analysis and Analytic Hierarchy Process (AHP). The results show that the efficiency of the smoked fish business still low due to age and education of the human resources. In addition, the propose strategies for develop the BUMDes are managerial training, comparative studies, and coordination with stakeholders in improving performance. The implication of this study is useful for smoked fish entrepreneurs and BUMDes to increase profit efficienct and develop strategy in order to make the business sustainable.
format article
author Sasana Hadi
Novitaningtyas Ivo
Setyaningsih Yuliani
author_facet Sasana Hadi
Novitaningtyas Ivo
Setyaningsih Yuliani
author_sort Sasana Hadi
title Efficiency Analysis and Smoked Fish Business Development Strategy in Kendal Regency
title_short Efficiency Analysis and Smoked Fish Business Development Strategy in Kendal Regency
title_full Efficiency Analysis and Smoked Fish Business Development Strategy in Kendal Regency
title_fullStr Efficiency Analysis and Smoked Fish Business Development Strategy in Kendal Regency
title_full_unstemmed Efficiency Analysis and Smoked Fish Business Development Strategy in Kendal Regency
title_sort efficiency analysis and smoked fish business development strategy in kendal regency
publisher EDP Sciences
publishDate 2021
url https://doaj.org/article/ccadced302ff45e9ac80e0b2ed731111
work_keys_str_mv AT sasanahadi efficiencyanalysisandsmokedfishbusinessdevelopmentstrategyinkendalregency
AT novitaningtyasivo efficiencyanalysisandsmokedfishbusinessdevelopmentstrategyinkendalregency
AT setyaningsihyuliani efficiencyanalysisandsmokedfishbusinessdevelopmentstrategyinkendalregency
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