Efficiency Analysis and Smoked Fish Business Development Strategy in Kendal Regency
MSME was proven to have a positive impact on economic growth, thus MSME’s business needs to become sustainable. MSME’s business sustainability is determined by the MSME’s ability to manage their profit efficiency and develop their business strategy. This study aims to examine the profit efficiency o...
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EDP Sciences
2021
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oai:doaj.org-article:ccadced302ff45e9ac80e0b2ed7311112021-11-08T15:19:57ZEfficiency Analysis and Smoked Fish Business Development Strategy in Kendal Regency2267-124210.1051/e3sconf/202131705007https://doaj.org/article/ccadced302ff45e9ac80e0b2ed7311112021-01-01T00:00:00Zhttps://www.e3s-conferences.org/articles/e3sconf/pdf/2021/93/e3sconf_icenis2021_05007.pdfhttps://doaj.org/toc/2267-1242MSME was proven to have a positive impact on economic growth, thus MSME’s business needs to become sustainable. MSME’s business sustainability is determined by the MSME’s ability to manage their profit efficiency and develop their business strategy. This study aims to examine the profit efficiency of the smoked fish business as one of MSMEs and the BUMDes development strategy in coastal community Tambaksari, Kendal Regency. The quantitative approach was conducted in this study. Primary data from 30 smoked fish entrepreneurs and 3 key person of BUMDes were collected by interview and questionnaire, then analyzed with Stochastic Translog Profit Frontier Analysis and Analytic Hierarchy Process (AHP). The results show that the efficiency of the smoked fish business still low due to age and education of the human resources. In addition, the propose strategies for develop the BUMDes are managerial training, comparative studies, and coordination with stakeholders in improving performance. The implication of this study is useful for smoked fish entrepreneurs and BUMDes to increase profit efficienct and develop strategy in order to make the business sustainable.Sasana HadiNovitaningtyas IvoSetyaningsih YulianiEDP SciencesarticleEnvironmental sciencesGE1-350ENFRE3S Web of Conferences, Vol 317, p 05007 (2021) |
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Environmental sciences GE1-350 Sasana Hadi Novitaningtyas Ivo Setyaningsih Yuliani Efficiency Analysis and Smoked Fish Business Development Strategy in Kendal Regency |
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MSME was proven to have a positive impact on economic growth, thus MSME’s business needs to become sustainable. MSME’s business sustainability is determined by the MSME’s ability to manage their profit efficiency and develop their business strategy. This study aims to examine the profit efficiency of the smoked fish business as one of MSMEs and the BUMDes development strategy in coastal community Tambaksari, Kendal Regency. The quantitative approach was conducted in this study. Primary data from 30 smoked fish entrepreneurs and 3 key person of BUMDes were collected by interview and questionnaire, then analyzed with Stochastic Translog Profit Frontier Analysis and Analytic Hierarchy Process (AHP). The results show that the efficiency of the smoked fish business still low due to age and education of the human resources. In addition, the propose strategies for develop the BUMDes are managerial training, comparative studies, and coordination with stakeholders in improving performance. The implication of this study is useful for smoked fish entrepreneurs and BUMDes to increase profit efficienct and develop strategy in order to make the business sustainable. |
format |
article |
author |
Sasana Hadi Novitaningtyas Ivo Setyaningsih Yuliani |
author_facet |
Sasana Hadi Novitaningtyas Ivo Setyaningsih Yuliani |
author_sort |
Sasana Hadi |
title |
Efficiency Analysis and Smoked Fish Business Development Strategy in Kendal Regency |
title_short |
Efficiency Analysis and Smoked Fish Business Development Strategy in Kendal Regency |
title_full |
Efficiency Analysis and Smoked Fish Business Development Strategy in Kendal Regency |
title_fullStr |
Efficiency Analysis and Smoked Fish Business Development Strategy in Kendal Regency |
title_full_unstemmed |
Efficiency Analysis and Smoked Fish Business Development Strategy in Kendal Regency |
title_sort |
efficiency analysis and smoked fish business development strategy in kendal regency |
publisher |
EDP Sciences |
publishDate |
2021 |
url |
https://doaj.org/article/ccadced302ff45e9ac80e0b2ed731111 |
work_keys_str_mv |
AT sasanahadi efficiencyanalysisandsmokedfishbusinessdevelopmentstrategyinkendalregency AT novitaningtyasivo efficiencyanalysisandsmokedfishbusinessdevelopmentstrategyinkendalregency AT setyaningsihyuliani efficiencyanalysisandsmokedfishbusinessdevelopmentstrategyinkendalregency |
_version_ |
1718441891189489664 |